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 EDACafe Editorial

Archive for May 31st, 2012

Kathryn Kranen: the paradigm shifts at EDAC

Thursday, May 31st, 2012

 

Stop the presses! Someone other than the CEO of Mentor, Synopsys, or Cadence is going to be the Chair of EDAC.

What? Has the world come to an end?

Nope, but it turns out that even staid EDAC has, at last, learned how to innovate. It turns out that Mentor, Synopsys, and Cadence have, at least, seen the light and decided that they shouldn’t always be at the head of the class. As of yesterday, May 31st, there’s a new Chair at EDAC and it’s Kathryn Kranen, President & CEO at Jasper Design Automation.

Kathryn, of course, is well known within the EDA community. She’s been CEO at Jasper since 2003. Prior to Jasper, Kathryn was CEO of Verisity Design, and earlier on served as VP of North American sales at Quickturn. At the outset of her career, after earning a BSEE at Texas A&M, she worked as a design engineer at Rockwell, and then joined Daisy Systems in advance of her role at Quickturn.

In addition, Kathryn was named the 2005 recipient of the Marie R. Pistilli Woman in EDA Achievement Award, and has been an extremely hard working member of the Board of Directors of EDAC for many years.

I am personally elated at the news, and wish Kathryn all the best!

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Uniquify: The Vision is crystal clear

Thursday, May 31st, 2012

 

If Silicon Valley is all about articulating and executing on a vision, then Santa Clara based Uniquify is all about Silicon Valley. The company has been in business since 2005, and since that time has worked to crystallize and clarify its vision and road map.

The vision is succinct and to the point: Make creating chips easier and faster, and with better results.

And from what I heard on a lengthy phone call today with Uniquify CEO Josh Lee, the company thinks they’ve nailed it, realizing that vision in three distinct ways. Per Lee, “Number one is design services. With us this is a different beast than in the usual sense in that we start from a spec or idea from our customer, and take it all the way to GDS.

“In the past, design services – which emerged in the mid-1990s when the industry moved from the ASIC to the COT model – were either dealing with logical design or phsycial design. At Uniquify, however, we are doing them both together. As a result, our core business is best described as ‘from spec to GDS’.

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