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Posts Tagged ‘PCB design tools’

Innovating PCB Design: An Interview with Duncan Haldane, CEO of JITX

Tuesday, June 25th, 2024

In the ever-evolving world of electronic design automation (EDA), JITX is making waves by revolutionizing how printed circuit boards (PCBs) are designed. I had the opportunity to sit down with Duncan Haldane, CEO and co-founder of JITX, at the 61st Design Automation Conference in San Francisco to discuss the innovative approach his company takes to transform traditional PCB design methodologies into a more streamlined and efficient process.

JITX: Bridging the Gap Between Chips and Boards

JITX aims to bring the same level of automation and efficiency to PCB and system design that has long been available for chip design. While chip design moved to code-based methodologies back in the 1980s, boards and packages lagged behind, remaining rooted in graphical approaches. JITX updates this by enabling electronic system design using a programming language, effectively bridging the gap between chips and boards.

“We designed JITX to use code instead of the traditional graphical approach. This allows us to design electronic systems, including boards and packages, using a programming language called Stanza, which looks a lot like Python but offers more powerful semantics,” Haldane explains.

A Unified Language for System Design

JITX’s approach involves using a general-purpose programming language to design not just individual boards but entire systems of boards and packages. This unified language allows designers to treat the system as a single integrated entity, optimizing across traditional boundaries like signal integrity, power integrity, and package design.

“The traditional approach involves using different tools and teams for various aspects of design, leading to numerous meetings and PowerPoint presentations. With JITX, all these elements are brought together into one place, allowing for a more holistic optimization process,” Haldane adds.


PCB Tools, Part 1: Zuken, Mentor, Cadence, Altium

Thursday, April 30th, 2015


Board design is evolving quickly: The vendors who sell CAD tools to the people who design boards are working hard these days to keep up with the changing needs of their customers. That’s the unqualified conclusion I came away with after a number of phone calls over the last several weeks with the four of the biggest companies in the PCB design-tool industry: Zuken, Mentor Graphics, Cadence, and Altium.

These conversations were not only interesting, they were inspiring as well. The folks I talked to have been in the industry for a long time, and have a seasoned and intelligent understanding of the evolution of board designers and the tools that support their efforts. Here are the people I spoke with for this lengthy article:

Zuken: Bob Potock, VP Marketing; Humair Mandavia, Executive Director, SOZO Center
Mentor Graphics: Dave Wiens, PCB division business development
Cadence: Hemant Shah, Product Management Group Director
Altium: Dave Reed, Director of Product Marketing


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