Intrinsic ID Names Alpesh Saraiya as Senior Director Product Management

LG, STMicroelectronics, Broadcom and IBM veteran brings significant IoT and security experience

SUNNYVALE, Calif., Nov. 29, 2017 –  Intrinsic ID, the world’s leading provider of digital authentication technology for  Internet of Things security and embedded applications, announced today it has named Alpesh Saraiya to the position of senior director Product Management. Saraiya, whose experience includes senior product roles at some of the world’s top electronics companies, will report to Chief Executive Officer Pim Tuyls.

Alpesh Saraiya

“Alpesh brings more than 20 years of proven success managing the business of secure, connected products, across a number of industries. This is a great asset for Intrinsic ID,” Tuyls said. “His addition to the team will help us solidify the product portfolio and marketing strategy, empowering large-scale IoT deployments with strong security.”

“It’s exciting to join Intrinsic ID at this pivotal time, when the company’s new products have gained acceptance in the market and are poised for strong growth, establishing standards for performance, robustness, integration, system cost and ease of use,” Saraiya said. “ BROADKEYCITADELSPARTAN and other products deliver foundational security via industry-leading SRAM PUF technology, and I look forward to accelerating the scaling of the business in the IoT ecosystem and beyond.”

Saraiya’s experience managing secure, connected products includes leading the webOS Core for LG Electronics’ Smart TVs and other connected IoT applications such as smart home, smart car, wearables and mobile. Other experience includes steering the Genesis Microchip digital TV business to an acquisition exit by STMicroelectronics. Saraiya also held senior marketing roles at Broadcom and C-Cube Microsystems, as well as R&D positions at IBM.

Saraiya holds a Master of Science degree in Computer Engineering from Syracuse University and a Bachelor of Science degree in Electrical and Computer Engineering from University of Tennessee, Knoxville. 

About Intrinsic ID

Intrinsic ID is the world’s leading digital authentication company, providing unclonable identities for all Internet of Things devices in the world. Its security solutions, based on Intrinsic ID’s patented  SRAM PUFtechnology, can be implemented in hardware and software, and are used to validate payment systems, secure connectivity, authenticate sensors, and protect sensitive government and military systems. Intrinsic ID’s award recognition includes the Frost & Sullivan Technology Leadership Award and the EU Innovation Radar Prize. Intrinsic ID security has been proven in millions of devices certified by Common Criteria, EMVCo, Visa and multiple governments. Visit Intrinsic ID online at

Intrinsic ID, the Intrinsic ID logo, BROADKEY, CITADEL and SPARTAN are trademarks or registered trademarks of Intrinsic ID, Inc., and are protected by trademark laws of the United States and other jurisdictions. All other product and company names are trademarks or registered trademarks of their respective companies.

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