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Posts Tagged ‘Coby Zelnik’

Camposano & Zelnik: Sage-DA promotes EDA Evangelism

Thursday, August 27th, 2015

 

Blogs are a dime-a-dozen, but you’re going to want to read this one if you want to know why distinguished veterans of EDA continue to evangelize for the viability and vitality of the industry.

On a phone call this week with Raul Camposano, newly-minted CEO of Sage Design Automation, and Coby Zelnik, President and Co-founder of the company, the point was driven home repeatedly: There’s as much of a future in EDA as there is a past, no matter what the current demographics may imply. Evolving demand in the CAD-tool marketplace means EDA companies will continue to emerge to meet that demand.

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Sage-DA: Automating rule checking

Wednesday, March 26th, 2014

 

If ever there was a need for additional help in design, now is the time. As the industry marches down, node after node, the problems ramp up, node after node.

After my conversation with Mentor’s Joe Sawicki several weeks ago about all of the pros/cons of moving to the next node, it was good then to speak with Sage-DA CEO Coby Zelnik about how his company’s tools are designed to help solve the single most ferocious problem that arises once designers in the trenches are ordered to make that move – the explosion in number and complexity of design rules.

Given that you all know how design rules work, can you quote chapter and verse about how the numbers of rule operations increase in the DRC Manual with each progressive node? Zelnik included a slide in his presentation last week that laid out the nightmare. At 65 nanometers, it’s 3000 rules; at 40 nanometers, it’s 4000 rules; At 28, it’s 8000. But at 20 and 16, the number stands at a staggering 16,000. The sheer magnitude of those numbers is what made the conversation last week with Zelnik so interesting.

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Coby Zelnik: Sage to the DRC rescue

Thursday, May 9th, 2013

 

Declaring itself open for business this week, Sage Design Automation wants to make the world a better place: a) by providing automated design rule closure for advanced process nodes, and b) by lowering the barrier for and broadening the use of design-rule based checking, beyond foundry-provided rules, with a user-friendly GUI.

Speaking by phone with company CEO Coby Zelnik, previously CEO of Sagantec, I found he’s very jazzed about the new company and what it portends for the future. To explain Sage, he offered a brief history of things up to this point:

“Historically, there have been a lot of challenges in physical verification. In the last 20 years, it’s always been about speed of the tool and what size of chip it can process, and so on. All of these vendors were competing on how fast they could run DRC on the biggest chips. But nowadays,  these tools can utilize, tens, hundreds, or even thousands of CPUs to get things done well, so there’s no more bottleneck there.

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