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Posts Tagged ‘AI’

Verific: Sowing good, Reaping great

Thursday, December 21st, 2017

 


Verific Design Automation in based in Alameda
, not exactly Silicon Valley, but close enough to be within driving distance. The company has been in existence for almost 20 years and reports few competitors, if any. Instead, they see themselves as the de-facto standard for HDL language parsers, and as such can be found in just about every chip design flow.

In fact, according to Rick Carlson, Verific VP of Worldwide Sales, he’s more astonished with each passing day just how many places applications developed on top of Verific can be found. Not because he doubts the quality of the product, but because of the wide diversity of industries who are now developing chips.

Rick Carlson also knows a thing or two about building collegiality between the companies that constitute the EDA industry. He was one of the founders of the EDA Consortium 30 years ago, and the Phil Kaufman Award. We spoke at length last month.

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Millennials v. Robots: The Race to destroy EDA

Wednesday, July 12th, 2017

 


It’s happening. EDA is on its way out, and for good reason.
The Millennials are lazy, can’t write or spell, don’t take direction well [if at all], don’t feel connected to The Corporation or relish reporting to The Man, and are annoyingly obsessed with work-life balance. A useless lot. What’s EDA going to do with them?

Nothing.

Instead, EDA’s going to turn to the vast armies of young worker bees coding away in geographies other than Northern California, Austin, Boston or Portland.

EDA is turning to the geographies where people are more concerned about career growth than work-life balance, and that’s usually on the other side of the International Date Line.

And really – it’s not like EDA doesn’t already know the way to those places. How many thousands of the 30k people ostensibly working in EDA today already work on the opposite side of the world from the hallowed ground where the Millennials are beginning to hold sway?

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DownStream: Solutions for Post Processing PCB Designs
TrueCircuits: IoTPLL
DAC2018



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