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Posts Tagged ‘Virage’

Gianfagna on EDA and IP merging, annexing of embedded software

Monday, July 12th, 2010

mikeg2The pre-DAC acquisitions of Denali and Virage drastically realign the core of the EDA industry. When IP first came on the scene here in the US, (I think 3Soft was the first IP company I saw), many people figured that IP would become another form of delivery for chip designs – and that they would come from the semiconductor companies.

The EDA executives’ explicit remarks about how IP is key to their continued growth could turn EDA into an industry of IP haves and IP have nots.

How does this EDA realignment affect customers? We asked Atrenta vice president of marketing and industry voice Mike Gianfagna, ” What does the EDA industry realignment mean for customers?”

Here’s what he said:

Realignment can mean two things that are related, but a bit different.

One form of realignment we’re seeing is the IP market merging into the EDA market. This is definitely good for IP customers. Effective IP reuse requires a blend of quality, highly validated IP and a good reuse methodology. The methodology need is for both authoring IP to be reusable and implementing the reuse itself. EDA is a good place to bring all this together. Most larger EDA companies understand what it takes to deliver high quality, validated designs. They also understand what a reuse methodology should include. A lot of the smaller IP shops don’t have this perspective.

Another realignment is the “annexation” of embedded software into EDA. Synopsys is validating this trend with their buying spree, and Cadence is validating the trend with their EDA360 proposal and some buying, too. This is also good for the customer. If software development teams can help to drive the silicon creation process, we are going to see some new killer apps emerge as a result.
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What do you think about the combination of IP and EDA? Let us know in the “comments” section.

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On Synopsys buying Virage

Saturday, June 12th, 2010

We asked three EDA figures to comment on how the Synopsys purchase of Virage would impact the EDA and IP industries. Here’s what they said.

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mike-gianfagna534c2x3x3008This acquisition puts Synopsys squarely in the front of the pack as far as IP suppliers go. This trend could be quite significant. Successful IP reuse is a combination of the right EDA tools, best practices methodology and well-designed IP. The EDA vendor is a pretty good place for all that to come together. ARM remains the exception to this rule, and several other rules for that matter.

Mike Gianfagna
Vice President, Marketing
Atrenta, Inc.

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hogan1I don’t see how this doesn’t make Synopsys a competitor with ARM on physical IP and ARC processor. ARM should start feeling like it is getting surrounded by Synopsys.

Jim Hogan
EDA investor

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cobyzelnik2With EDA trying to expand its scope and grow beyond its traditional boundaries (see EDA360), and with small and medium size IP vendors struggling to grow, basic economy forces are pushing this trend.

Synopsys has already been a formidable IP player and Cadence now entered it with its recent acquisition of Denali.

There are still plenty of smaller IP players so we’ll see further consolidation playing out. The IP segment has been trying to define and position itself between EDA and semiconductors. We all wondered if IP would become an intrinsic part of the semiconductor industry, the EDA industry, or stand on its own. These days we clearly see that the IP pendulum has shifted toward EDA.

The outlier is of course ARM which is a different beast, in some ways closer to semiconductors: i.e., look at how ARM competes with Intel. With a market cap equivalent to Synopsys and Cadence put together, ARM is simply too big for that.

Coby Zelnik
CEO
Sagantec

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DownStream: Solutions for Post Processing PCB Designs



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