Leading TSMC Executive Kuo Wu Presents Keynote Address on Tackling Design Challenges Through Collaborative Ecosystems
(Logo: http://www.newscom.com/cgi-bin/prnh/20030303/LNM011LOGO-b )
ESC-Taiwan ( http://www.english.taiwan.escasiaexpo.com ) and EDA&T-Taiwan ( http://www.english.taiwan.edatexpo.com ) run from 23-24 August at the Taipei International Convention Center.
The shows kicked off with a keynote address from Taiwan Semiconductor Manufacturing Company's Deputy Director of Product and Design Service Marketing Division, Corporate Development, Dr. Kuo Wu. He discussed how to tackle today's design challenges through collaborative ecosystems.
"For 15 years, Taiwan's design community has gathered at these important events to discover the very latest advancements in embedded systems, electronic design automation and test technologies," said President of Global Sources' Electronics Business Unit, Mark A. Saunderson.
"These shows have long been regarded as the place where the industry comes to learn -- and this year is no different with over 40 educational sessions," Saunderson said. "The insights offered by gurus like Dr. Wu are a catalyst for design innovation.
"The shows also provide a focused environment where engineers can see demonstrations of the latest technology. Engineers have an opportunity to network with peers and leading experts from international vendors including Agilent Technologies, Atmel, Intel, Mentor Graphics, NEC, Renesas, Spansion, TSMC, UMC and Wind River."
Other top technology providers participating include AMD, Ansoft, Avant Technology, CEVA, Faraday Technology, Marvell Technology, Oracle, Plurality, SanDisk, Tektronix and Trolltech among others.
Atmel, Intel, Mentor Graphics, NXP Semiconductors to Lead Technical Seminars
A panel of industry executives is scheduled to discuss the latest design solutions and application breakthroughs at the event's technology summits. Topics include:
-- "Powering Down" -- Speakers include executives from Cadence Design
Systems, IntellaSys, Mentor Graphics, MontaVista Software and ON
Semiconductor. August 23, 3:00 p.m.
-- "Winning the Race for Multimedia Quality" -- Speakers include
executives from CEVA, Faraday Technology, NXP Semiconductors, Sunplus
Technology and Trolltech. August 24, 9:00 a.m.
Leading Technology Vendors to Present Breakthrough Design Strategies
The shows also feature vendor seminars, where leading technology providers are scheduled to present their latest products and to show how they help achieve design efficiencies.
Topics include: Embedded Systems Development, Communications and Multimedia, Automotive Electronics, Electronic Design Automation, Memory Design, Industrial PC, Embedded Software, Test and Measurement and Security Design.
Companies presenting include Agilent Technologies, ARM Taiwan, Atmel, Intel, Mentor Graphics, MIPS Technologies, National Instruments, NEC Electronics, Renesas and Spansion, among others.
New and Enhanced Design Event for 2008
In 2008 ESC-Taiwan and EDA&T-Taiwan are expected to expand their scope to include system design, and are scheduled to be re-launched as International IC-Taiwan Conference and Exhibition (IIC-Taiwan).
Saunderson said: "After serving Taiwan's embedded, electronic design automation and test communities for over a decade, this move is a logical extension into another critical and complementary area: system-level design.
"Taiwan's electronics manufacturers are under increasing pressure to maintain their edge in mid to high-end product design. IIC-Taiwan aims to fill that need, showcasing systems and board-level design solutions and technologies for this significantly large design audience."
ESC-Taiwan is sponsored by Atmel, Renesas and Wind River, while EDA&T-Taiwan is sponsored by TSMC and UMC. The shows open from 9:30 a.m. to 5:00 p.m. Both events are free to qualified attendees.
For more information on ESC-Taiwan visit http://www.english.taiwan.escasiaexpo.com . For EDA&T-Taiwan, visit http://www.english.taiwan.edatexpo.com .
ESC-Taiwan and EDA&T-Taiwan are an important part of Global Sources' portfolio of electronics industry media and trade shows. Combined with 16 different media, five shows which run ten times across five cities and an extensive online offering, Global Sources provides Greater China's electronics industry with end-to-end support -- from product conceptualization through to export of finished products.
Global Sources also sponsors Greater China's key electronics industry events, which include International IC-China Conference & Exhibition ( http://www.english.china.iicexpo.com ) and the China Sourcing Fair: Electronics & Components ( http://www.chinasourcingfair.com ).
About Global Sources
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Suppliers receive more than 18 million sales leads annually from buyers through Global Sources Online ( http://www.globalsources.com ) alone.
Global Sources has been facilitating global trade for 36 years. In mainland China it has over 1,700 team members in 44 locations, and a community of over 1 million registered online users and magazine readers for Chinese-language media.
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