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Mike Andrews
(Unregistered)
10/09/08 03:03 PM
11,952 Gathered for 43rd Design Automation Conference in San Francisco; EDA Community Welcomed by San Francisco Mayor as Industry Thronged to Exciting Keynotes, Diverse Technical Program and Active Show Floor new Report this article as Inappropriate to us !!!Login to Reply

11,952 Gathered for 43rd Design Automation Conference in San Francisco; EDA Community Welcomed by San Francisco Mayor as Industry Thronged to Exciting Keynotes, Diverse Technical Program and Active Show Floor


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Mike Andrews
(Unregistered)
10/09/08 03:03 PM
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We in the high tech community, known for agileness and change, should take the lead on trade show culture: Run a tradeshow for a purpose -- even one year if needed -- then DISCONTINUE THE DARN THING WHEN IT GOES STALE.
Not just picking on just DAC, but the countless other quasi-worthless shows that are still ongoing and scheduled/contracted for five years from now.
We don't need press releases trying to convine us that this DAC show was a "hit" or Embedded Systems, or XXX Forum for that matter. C'mon, we all know better. Our feet do, too. And the un-used booth giveaways at the end of the show do, too. And the fact that we like to tear down the booths a whole hour before the show ends do, too. And the fact you could let out a prodigious belch and it'd echo from one end of Moscone to another during the prime exhibition hours do, too.
Let's not lie to ourselves akin to say a drinker who wakes up to down a few shots of booze and tries to justify it!


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