March 23, 2009
The Aart of Analogy Revisited
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Peggy Aycinena - Contributing Editor


by Peggy Aycinena - Contributing Editor
Posted anew every four weeks or so, the EDA WEEKLY delivers to its readers information concerning the latest happenings in the EDA industry, covering vendors, products, finances and new developments. Frequently, feature articles on selected public or private EDA companies are presented. Brought to you by EDACafe.com. If we miss a story or subject that you feel deserves to be included, or you just want to suggest a future topic, please contact us! Questions? Feedback? Click here. Thank you!


I’ve been very fortunate to be able to participate in Synopsys, to have the support of an incredible COO and a fantastic, top-notch team at the top. But, throughout the organization, there are great people. I’m just the bandleader.


There is one down side, however. There is no Off Button, literally, in my life. Sometimes, I think it would be so cool to be able to go just one month without ever thinking about Synopsys and the business. Maybe it’s just me, but in my life the On Button is always on.


*
Peggy – So, if you had not been an accomplished jazz musician, Synopsys would not have been a success?


*
Aart [laughing] – It’s a jazz combo here. Someone has a great idea, and the other musicians build on it. We’re not marching a big, structured army.


And in a massive downturn, there are various schools of thought about how management must change, but one has to have adaptive leadership at all times. You can’t just say, here is the solution. Go execute on it. You have to share problems with many people in the organization, so that at any moment they can act independently on things. We’re all on a ship in high seas in a hurricane. If someone sees a sail has ripped, they need to be able to fix it without asking for permission. That’s very much what happens in a jazz combo, as well.


*
Peggy – I know you have two daughters. What advice do you give them for their own futures?


*
Aart – They both know I support them in whatever they do. They both happen to be quite good on the math and science side, and we support them in that. As parents, we try to give them the strongest set of values, give them a set of discipline skills – finish what you are responsible for – and some degree of help in finding their own balance.


One of my daughters recently reminded me that I would pay for anything having to do with education. She said that when she has ice cream, she is more relaxed and studies better, so that could be a cost associated with education. [laughing] She clearly has the nascent talent needed to become a marketeer!


Ultimately, however, they’ll have to decide for themselves what they will do with their lives. We are very supportive of their ideas and ambitions.


*********************************

Editor’s Note …


As testaments to the community spirit of Aart de Geus, he served as Honorary Chair of the
2008
San Jose Jazz Festival. In addition, de Geus and the
Synopsys Outreach Foundation sponsor the
Santa Clara Valley Science & Engineering Fair Association. The Awards Ceremony for the
Synopsys Science & Technology Championship will take place this next weekend, March 29th, at Great America in Santa Clara.


*********************************

Next month in EDA Weekly …


We’ll be looking at a summary of EDA-related news from mid-February through mid-April. We’ll also be visiting
DATE 2009 in Nice.
See you there!




You can find the full EDACafe event calendar here.


To read more news, click here.



-- Peggy Aycinena, EDACafe.com Contributing Editor.


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