April 07, 2008
A Busy Day for Magma Design Automation
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These two acquisitions reduce the number of publicly traded exclusively EDA vendors with significant revenue to a small handful. Beyond the top four vendors Altium and Zuken spring to mind. Agilent EEsof is a significant player in the EDA arena but is part of a larger company. MatLab has significant revenue in EDA but is not publicly traded. If you include IP firms in the EDA mix, there are another half dozen led by ARM, Rambus and MIPS.
An Andy Rooney minute.
Voicemail is a tremendous invention and like most great invention the maximum benefit is obtained when it is used properly. Have you ever received a voicemail message “Hi this is Fred. Give me a call.” Fred who? At what number? When would be a good time to reach Fred? What is the call about? Is this really important requiring immediate attention or just an anything new type of call? If you recognize who Fred is, you are likely to engage in a lengthy game of phone tag. Ultimately you may find out that Fred wanted some information that you could have quickly and easily given him in an email or voicemail. Since the caller is initiating the contact, is it asking too
much for that person to provide some basic information?
What about the callee? The typical answering machine says something like “I am either away from desk or on another line. But your message is important to me, so leave you name and number at the beep and I will get back to you.” I often wonder if this is an honest statement. How could the callee know that the next phone is truly important to him? And if it were important, would he not make a better effort to receive it. Also is the person really just away from the desk or on another line. Might he really be on vacation, out sick, away on a trip possibly overseas where access to voicemail and email might be difficult not to mention the time difference? In one case I
finally learned that a person I was trying to reach had left the company but was still in the company’s telephone directory. The caller may try multiple times over the course of several days to reach the person who is not there to take the call. There is no way for the caller to know if the callee has actually listened to the voice message.
When I worked for IBM, they wanted their people to change their voicemail message everyday. “Today is April 5. I am in the office today but away from desk .” If you heard an out of date message, it was likely the person was not in the office. IBM also required you to have different messages if you were on vacation, on a trip, and so forth. Customer facing personnel and others would leave a second number where a caller could reach a person who is expected to be in the office.
It is a bit late for New Year’s resolutions but perhaps we could make an effort and do ourselves and others a favor and commit to using voicemail properly.
The top articles over the last two weeks as determined by the number of readers were:
Synopsys to Acquire Synplicity, Inc. see above
per day. Significant to the release is the introduction of SmartXplorer technology, developed specifically to address the top challenges of the design community - timing closure and productivity. SmartXplorer technology leverages distributed processing across multiple Linux machines to enable even more implementation runs per day, and up to 38 percent faster performance by leveraging distributed processing and multiple implementation strategies. SmartXplorer technology also provides tools that allow users to monitor each run with individual timing reports.
Ciranova, Inc. Secures $5.25 Million in Funding Ciranova, an EDA start-up developing OpenAccess-based interoperable layout technology for analog and custom integrated circuit design, announced that it has closed a round of financing totaling $5.25 million. Industry leaders Synopsys and Mentor Graphics both participated in the round, along with previous investors Alloy Ventures (lead investor), US Venture Partners, Asiatech Management and Cadence founder Jim Solomon.
manufacturing innovations that enable its LP and G processes to deliver a 2.35 raw gate density improvement of the 65nm offering. The transition from 45nm to 40nm low power technology reduces power scaling up to 15 percent.
Other EDA News
Virtutech to Participate in Four Presentations and Panels on Multicore Software Development and Simulation at Multicore Expo 2008
PLX Technology Adopts Cadence Incisive Palladium II Accelerator/Emulator for Full System Verification
Silicon Canvas Attends SNUG, Demonstrates How Laker’s Interoperability Improves Custom IC Design Flows
Synopsys Extends Design Compiler Topographical Technology to Predict and Alleviate Routing Congestion
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-- Jack Horgan, EDACafe.com Contributing Editor.