June 11, 2007
Visual Architect and Development System for Architectural Exploration and Performance Analysis - CoFluent Design
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Jack Horgan - Contributing Editor

by Jack Horgan - Contributing Editor
Posted anew every four weeks or so, the EDA WEEKLY delivers to its readers information concerning the latest happenings in the EDA industry, covering vendors, products, finances and new developments. Frequently, feature articles on selected public or private EDA companies are presented. Brought to you by EDACafe.com. If we miss a story or subject that you feel deserves to be included, or you just want to suggest a future topic, please contact us! Questions? Feedback? Click here. Thank you!

The high level appeal of ESL is very strong. As you have said, if you can detect a problem in the architecture upfront with minimal investment of time and effort, then you can reap substantial benefits. The payback can be enormous. It begs the question of why ESL has not been more successful than it has been. I can show you 20 year old slides from the mechanical CAE industry that shows this kind of potential. The appeal to C-level executive is clear.

Hagay: That has got to do with the challenge of adoption in the various markets. It is a very sexy message. It takes time to detach people from the traditional design flow to unleash the creativity that ESL can provide and take full advantage of it. What we find is that customers most of the time are driving full speed on their highway of design. They are in the process for years. They are successful in most cases.

Slowly they are adopting and taking more advantage of the promise of ESL. It is a process. It starts with education. This is how they teach system design today. I agree with you that you can find 20 year old things about this concept. In the last few years especially with the growth in the use of SystemC as a modeling language we are stepping up in abstraction and we learn how to take advantage of those system level capabilities. I am very hopeful in the next couple of years there is going to be a breakthrough in that area.

Vincent: You are right when you say that codesign is not new. Professor JP worked on this topic for almost 20 years. This is not new but what is perhaps new is the level of pain that the projects are under today. Until now they could be more or less successfully get to the end of the project with existing practices such as the Excel spreadsheet. But when it comes to SoCs going out to the marketplace today or very complex mobile terminals, it is becoming too complex for a human being to analyze the ins and outs of the different situations that the system could be in. When customers maybe five years ago would tell us that their architects are right 90% of the time with their decisions, now they are coming to us saying their architects are very often wrong because it is becoming too complex. The complexity is here. They do not have a choice but to adapt and embrace a new way of thinking about their designs and analyze the different situations and the different choices that are available to them in order to optimize the architecture and the products they will release. ESL is part of the answer to these problems. It is clearly illustrated by the various statistics that you find in the marketplace. You see that the most important problems are at the architectural level and functional level. They have moved from implementation related problems that were solved by the existing
EDA technology to the earlier phases of design. This is the challenge of ESL to address.

The top articles over the last two weeks as determined by the number of readers were:

Cadence Design Systems, one of the largest makers of the software used to design computer chips, is in talks with at least two buyout firms about a possible sale of the company, two people close to the matter said yesterday.

The company has held talks with Kohlberg Kravis Roberts and the Blackstone Group, and other suitors may emerge, those people said. But they warned that a deal may not happen because of the complicated risks in the company's business. Other private equity firms took a look at Cadence but passed.

Representatives for Blackstone, Kohlberg Kravis and Cadence declined to comment.

Extreme DA at the 44th DAC: It’s Time for a New-Generation of Timing Sign-Off and a Chance to Win an Apple iPhone! Extreme DA will provide informal demonstrations of its new GoldTime product featuring Extreme's new ThreadWaveTM technology for the fastest, highest capacity timing closure.

HP Unveils Print 2.0 -- a New Era for Printing HP is creating technologies to make it easy to print content from the Internet in a useful format. HP also has teamed with leading weblog software and services company SixApart, Ltd., creators of Movable Type, the world's most advanced blogging platform, to enable bloggers to add a "print" button on their blogs. HP also plans to introduce the Tabblo Print Toolkit, an embeddable website widget and corresponding web service that enables web designers to incorporate
print functionality into new and existing websites. The toolkit is based on custom template technology developed by Tabblo, a company HP acquired in March.

HP has also added eight imaging and printing solutions to its enterprise portfolio targeted to customers in the higher education, public sector, retail, transportation/logistics and financial services industries

Avago Technologies Announces Second Quarter Fiscal 2007 Financial Results Avago Technologies, a supplier of analog interface components for communications, industrial and consumer applications, today reported financial results for its second fiscal quarter, ended April 30, 2007. Net revenue increased to $386 million, compared with $384 million in the previous quarter and $373 million in the same period a year ago.

Denali Softwareand Mentor Graphics announced the availability of Denali's PureSpec(TM) verification IP products that are integrated with Mentor's AVM (Advanced Verification Methodology) SystemVerilog environment. The integration is a result of a collaborative effort between Mentor and Denali to address the rapid migration towards SystemVerilog in their respective customer bases. Commercial verification IP products for AVM-based environments enable designers to more effectively use key SystemVerilog functionality, and drastically reduce verification cycle times for designs that incorporate standard interfaces such as AMBA, PCI Express, SATA, and USB.

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    -- Jack Horgan, EDACafe.com Contributing Editor.


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