October 13, 2003
SystemVerilog in the news (again)
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Peggy Aycinena - Contributing Editor

by Peggy Aycinena - Contributing Editor
Posted anew every four weeks or so, the EDA WEEKLY delivers to its readers information concerning the latest happenings in the EDA industry, covering vendors, products, finances and new developments. Frequently, feature articles on selected public or private EDA companies are presented. Brought to you by EDACafe.com. If we miss a story or subject that you feel deserves to be included, or you just want to suggest a future topic, please contact us! Questions? Feedback? Click here. Thank you!

Asset Light at the end of the tunnel

Motorola, Inc. announced that the company intends to separate its semiconductor operations into a publicly traded company. The announcement generated quite a bit of interesting in the technical and business press.

The Press Release says, “This action reflects Motorola's intention to increase its focus on communications and integrated electronic systems, as well as create an exciting opportunity for the company's Semiconductor Products Sector (SPS) as an independent semiconductor company with its own focused strategy. Motorola has not finalized details of the transaction. Over the last several years, SPS has successfully executed an 'asset light' business model that differentiates it from other semiconductor players.”

“This business model combines a balance of shared cost in developing advanced technologies, revenue from the licensing of intellectual property and more new product offerings than it has in the past across its leading positions in wireless, networking, transportation and standard products. With its own publicly traded equity, SPS will have the opportunity to pursue acquisitions, should it so choose, of additional strategic product lines and technology using semiconductor equity valuations instead of the blended equity valuation of Motorola. In addition, the semiconductor industry cycle appears to be in an upswing; therefore, Motorola believes the time is right to take these actions.
is considering an IPO of a portion of SPS, followed by a distribution of remaining shares to shareholders in a tax-free manner, subject to Motorola board approval, favorable market conditions, regulatory approvals and other customary conditions.”

What a difference a week makes

It's been a gut wrenching few days for Northern Californians. Who cares, you may ask. The bulk of the world doesn't live in Northern California. Yeah that may be true, but every Captain of (high-tech) Industry will tell you - as they tell me all the time - that they've just gotta have an office here in Northern California, that having a corporate presence in Silicon Valley, the epicenter of all things state-of-the art, is absolutely essential if one hopes to be perceived as a 'real' player in 'the industry.'

Okay, so what's been so gut wrenching over the last few days for the poor souls who inhabit this place?

Well, first and foremost the Giants fell to the Marlins. That alone brings life as we know it to an end.

Second of all, the A's fell to the Red Sox. Now the A's may be the also-rans in the race to win the hearts and minds of the Bay Area, but they're a pretty good surrogate when the Giants can't pull it off. But they lost nonetheless, and bitter grief has turned to inconsolable anguish.

Finally, as if all of that baseball pain wasn't enough, Northern Californians chimed in Tuesday on the gubernatorial recall and said “No,” but were resoundingly shouted down by the remainder of the state (short of the City of Angels). A new Governor-Elect is revving up at least one his many Humvees and is setting his GPS to help him find Sacramento.

Oh my. Who would have ever thought?

Now, suddenly, you've got the specter of zillions of highly educated, technically savvy individuals running around Silicon Valley wondering how, oh how, did a guy who probably can't distinguish between silicon and silicone become the governor of what is being described as the 6th largest economy in the world - an economy that contains at least one of every conceivable fruit of the plethora of fruit that constitutes the picturesque cornucopia of the semiconductor industry.

Well, who knows? Perhaps there are more surprises in store for Northern California. Perhaps it's not really the beginning of the end.

In Thursday's San Francisco Chronicle, Mr. Schwarzenegger is portrayed on the front of the business section in a full-page, full-length photo, clean shaven, hair neatly combed, shirt and tie gloriously coordinated with an expensive, well-cut suit, cuffs carefully breaking on polished leather. Short of the famous head on those broad shoulders, he could easily be anybody's CEO - proud, confident, smooth, well-dressed, ready to present the keynote at the latest Entrepreneurial Business Forum or Venture Capital Confab.

And to add to the image, his photo is surrounded by articles with advice for the new governor from leaders in Silicon Valley. They suggest he reduce the costs of doing business in the State. They suggest he work to stem the drain of business out of the State. They suggest he move to increase the quality of education across the State. They suggest he tap into the brain trust in Silicon Valley itself, a brain trust that sits ready and waiting and anxious to help. In fact, they seem to be suggesting that he may be just what the doctor ordered - a potentially galvanizing leader who can brings zest and optimism back to the Capital and to the State. Yet, they didn't vote to elect him.

California needs a shot in the arm. A kick to the head. A boot to the butt. A slap in the face. California needs to buckle up, calm down, work hard, come together, think as a team. We need to hope that the Red Sox beat the (odious) Yankees. That Chicago puts Florida in its place. That the Red Sox and the Cubs meet head-to-head and that finally, finally our beloved Dusty Baker gets his World Series ring.

We need to hope that all of this can happen, that Happy Days are Here Again. We need to believe that California will rise again. We need to believe that even if it's bottom of the 9th with two outs and the home team down by a run, that the other guys will finally be courageous enough to pitch to Bonds, that the runner on 2nd will score, and that Bonds himself will come across home plate with his distinctive victory fists pointing high to the sky.

We need to believe we can win once again. Because everybody wants to look like a winner and image is everything.

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-- Peggy Aycinena, EDACafe.com Contributing Editor.

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