LAS VEGAS & CUPERTINO, Calif.—(BUSINESS WIRE)—January 6, 2008— Qpixel Technology, an innovator in video compression silicon and software solutions, today unveiled the Q.stream network media streamer and Q.record personal video recorder/player, two new reference platforms based on its industry-leading, low power H.264 codec family. The new platforms demonstrate Qpixel's superior video compression and image processing capabilities, and help consumer electronics OEMs shorten their design cycles. The Q.stream platform will be on display at the CES booths of Qpixel's new technology partners Techwell, Inc. (booth -- South 4 35974MP) and Ralink Technology Corporation (private suite -- Hilton 2169). Q.record will be on display at Qpixel's private suite at the Wynn hotel.
Based on Qpixel's market proven QL201B, Q.stream is ideal for a
wide range of streaming applications, including remote monitoring
cameras, IP video servers, and media streaming for in-home content
distribution. Q.record uses Qpixel's highly integrated QL202B SoC, and
is perfect for portable video and audio recording/playback devices
that use flash memory for local storage.
"We are pleased to be a part of Qpixel's Q.stream product launch,"
said Tom Krause, vice president of business development at Techwell,
Inc. "With the QL200 family's focus on low power, high quality, and
reliability, Techwell is excited to be a value-added partner to Qpixel
in low power video decoder technology."
System designers typically prefer silicon platforms that enable
differentiation and customization. Although DSPs and media processors
offer this flexibility, there is always a penalty in cost,
performance, or power consumption. With Qpixel's new Q.stream
platform, consisting of Techwell's market leading video decoder
technology, Qpixel's low power QL201B H.264 codec, and Ralink's
state-of-the-art WiFi module, designers get access to a system
solution that addresses all the above issues simultaneously and cost
"We have been impressed with Qpixel's broad technical capabilities
and their commitment to their customers and partners," said Kenny
Chiu, vice president of marketing at Ralink Technology. "We see
Q.stream as a powerful tool for accelerating customer designs in media
streaming applications, yet allowing sufficient flexibility for
Q.record's modular design allows designers to pick and choose the
components that are relevant to their specific application. In
addition, due to the portable nature of Q.record's target
applications, power consumption is a key design consideration when
selecting the system components. QL202B's extremely low power
consumption, along with its ability to connect to mobile DDR memory,
results in a low enough total system power consumption to enable up to
six consecutive hours of real-time D1 H.264 recording using four AA
MELE Digital Technology, a key Qpixel ODM partner and customer in
China, is one of the first to adopt the Q.record reference design for
its line of portable video recorders. "MELE offers a rich portfolio of
state-of-the-art portable video recorders and players to major U.S.
and European OEMs," said Brian Xia, deputy general manager at MELE.
"In searching for a silicon solution to upgrade our video recorders
with H.264 functionality, we found Q.record from Qpixel to be an
excellent reference to help accelerate the evaluation process and
shorten our product's design cycle."
Both Q.stream and Q.record platforms are available today. For
additional information, or to inquire about pricing, please contact
Qpixel sales at firstname.lastname@example.org.
About Ralink Technology Corporation
Ralink Technology Corporation is a leading innovator and developer
of wireless LAN chipset solutions. Ralink 802.11x chipsets are
recognized for superior throughput, extended range, low power
consumption and consistent reliability demanded by WiFi, mobile and
embedded applications. Ralink Technology was founded in 2001 with its
headquarters in Hsin-chu, Taiwan and an R&D center in Cupertino, CA.
For more information, visit Ralink at www.ralinktech.com.
Techwell is a semiconductor company that designs, markets and
sells mixed signal integrated circuits for multiple video applications
in the security surveillance, automotive and consumer electronics
markets. Headquartered in San Jose, CA, Techwell currently has offices
in the U.S., Korea, Taiwan, China and Japan. Please visit
www.techwellinc.com for more information.
About Shenzhen MELE Digital Technology Ltd.
MELE Digital is a leading Chinese company that designs portable
video recorder and HDD multimedia player/recorder products for major
European and U.S. OEMs. MELE has a strong in-house R&D team of
software, hardware and ID/MD with rich experience on digital video
product design and manufacturing. For more information, visit MELE
Digital at www.mele.cn.
About Qpixel Technology
Qpixel Technology, an innovator in video compression silicon and
software solutions, specializes in digital consumer applications that
balance superior video quality with extended hours of portable
operation at mass-market prices. Founded in 2003, Qpixel is
headquartered in Cupertino, CA, with offices in Taiwan, Japan, and
China. For more information, visit www.qpixeltech.com.