iConcept Launches GIS-Based CRM Tools to Reach Non-Captive Market

HYDERABAD, India, September 18, 2013 — (PRNewswire) —

iConcept, a leading provider of innovative IT solutions, has launched its innovative Geographical Information System (GIS) based CRM solutions to capture the non-captive markets in agriculture, pharmaceuticals & healthcare, and FMCG sectors.

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The solutions can help Enterprises to fulfil the gaps in information and services that exists when trying to reach out to untapped remote markets. These GIS-based solutions help the business not only gather accurate, precise information of all field activities digitally, but present in real time as well. To achieve this iconcept's solutions have merged GIS and advanced analytics. With the help of this approach, enterprises can now locate, know, analyze and connect with retailers and end consumers to get a clear picture of the market trends and spot the potential opportunities even at granular level.

Mr. Ajay Kalavala, the MD & CEO of iConcept, said today: "Our solutions for agriculture domain address several challenges in research, crop production, distribution, sales and marketing, mass communication & market research. In pharma & healthcare industry our solutions could be the answer to some of the core business challenges, like - tracking the movement of a product from factory to market, providing a provision to fight spurious products; getting real time insightful competitive intelligence with last mile data; smart management of on-field activities of sales force etc. Similarly in FMCG sector the management can now track & trace the products and business. This technology is a unfelt need which can equip you to cope up with the fast changing economic world."

iConcept Software Solutions, headquartered in Hyderabad, India, was founded in 2004 with a vision to connect 'field to corporate,' by providing robust, easy-to-use, efficient mobile technology solutions. The company provides integrated technological solutions for field operations like Sales & Marketing Management, Supply Chain Management (SCM), Market Research & Analytics, BI, Contact Management etc.

For further information, please contact:

Partha Pratim Mallik
Email Contact

SOURCE iConcept Software Services Pvt Ltd

iConcept Software Services Pvt Ltd

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