SmartPlay Joins TSMC Design Center Alliance Program

SAN JOSE, Calif. — (BUSINESS WIRE) — September 7, 2011 — SmartPlay Inc., a leading provider of digital, analog, wireless software, & system design solutions has joined the TSMC Design Center Alliance (DCA) Program.

“We are excited to be a part of TSMC’s DCA program. SmartPlay’s acceptance into the DCA program is a testimony to our expertise in executing complex multi-million gate designs with leading edge technologies," said Pradeep Vajram, CEO of SmartPlay Technologies. “SmartPlay’s proven engineering capabilities combined with strong presence in U.S. and India has enabled us to deliver cost effective and quality solutions across multiple geographies.”

“SmartPlay has supported TSMC customers across advanced technology nodes from 28nm to 90nm,” said Suk Lee, director of Design Infrastructure Marketing at TSMC. “Smartplay’s engineering team combined with their proven flow, methodology and tools have helped them emerge as a valuable design-service provider supporting TSMC customers.”

SmartPlay semiconductor division’s capabilities include design specifications to GDSII (RTL design, functional verification & physical implementation). SmartPlay has taped out several SoC designs in wireless, graphics, networking, processor and connectivity domains with TSMC’s advanced technology nodes.

About SmartPlay

SmartPlay Technologies is fast-growing, design-services company with over 550+ employees worldwide and design centers in San Jose, San Diego, Bangalore and Hyderabad. SmartPlay’s focus segments include digital, analog, wireless software & system design solutions. For more information on SmartPlay Technologies, visit


SmartPlay Inc.
Jimmy Pak, 408-218-5933
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