Sify Technologies Ltd. Reports Third-Quarter Results for 2010-11

Also, Network-to-network-interface with new telecom services providers helps us in offering our Bandwidth and RF last mile services. This unique proposition has helped Sify to provide last mile to other Telecom Service Providers for their customers.

Sify has launched Express Night Connect services on Internet to address the growing needs of the Call centre and BPO market.


Hosting business has grown by 26.35 % over the same quarter previous year. Sify has become a dominant Cloud Services Provider in the Indian market. This has helped Sify win many contracts. The customer contracts include IaaS( Infrastructure as Service) i.e. On demand Compute, On demand Storage and managed services. Existing customers have also scaled up their capacities.

The DR setup for the cloud services is ready from Sify's Bangalore data centre. This will help customers subscribe to the BCP/DR solution on Sify's Cloud setup.

Sify's continued alliances with industry leaders has come in handy on large bids for connectivity and hosting business prospects. The strong alliances have also helped Sify offer Cloud based services to the business partners of the Industry leaders like HP. Sify's collaboration with Independent Software Vendor communities to host applications on the Cloud Platform is beginning to take concrete form.

Managed Voice services:

Business Volume (in minutes) of International long distance (ILD) business (India Termination) has grown by a little over 10 % this quarter over the previous quarter and the revenue grew by around 6%. Traffic volume in Hubbing has gone up by 29% while the revenue has gone up by 23%.

System Integration Business:

The Tripura State Data Centre project has been successfully completed and has been handed over to the state government. Sify has been awarded the contract for Jharkhand State Data centre. With this contract, the total number of State Data Centre projects won by Sify will stand at 5.

Enterprise Application Services:

EAS has partnered with Nokia for Tej, a hosted mobile order management service integrated with Forum to track information from the field on-the-go. EAS has also launched Forum D'Lite, which is a lean and robust stand-alone software handpicked from the suite of Forum corporate offerings, revamped to cater to independent distributors/dealers dealing in finished products.

EAS holds a unique position in the Hybrid Messaging space, providing a fusion between Microsoft Exchange and Linux based mail server.


We have just bagged the business for an expanded scope of services from a global player. To further such business, we have signed up a couple of business associates to help expand the same.

The US market will continue to be our focus for market penetration both horizontally and vertically.

Our new strategies will include addressing the active SMB market segment through partnerships, focusing on business associates program to reach out to new customers and leveraging Sify's cloud capability to build niche cloud services.


3 new Accounts have been added - two from the Industrial Components sector and one from a Development Agency. Sustained Q-on-Q growth with increased demand from existing customers as well as newer accounts is the driver. Strategic focus on new customer build-up has resulted in reduced Concentration risk with share of Top 2 customers at 20% of total revenue for the Quarter.

Sify has successfully piloted new technology-based learning products with our local partner in the Chinese market. This will help us increase traction for our services in this region in the coming fiscal

The eLearning division also won the Bronze at the Brandon-Hall Learning Excellence Awards 2010 in the Mobile Learning category thus maintaining an unbroken five years winning streak.


More cafes into the Sify fold

In perhaps the first time in more than 3 years, the numbers of cafes opting for Sify registered a significant increase over the previous quarter. A 14% growth has been recorded over the previous quarter up from 8% over quarter one.

Advertising revenue

Spending by brand advertisers on our portals is beginning to improve. Advertising revenues increased by 30% over last quarter. Comparatively, the rise over the same period last year was a modest 8%

Investment in usability tools/user experience

On both our Sify and Samachar portals, we have invested in user centric usability tools like HTML5, Jump lists and Personalised recommendations.

The photo gallery can now be experienced through Microsoft's IE9 browser and other modern browsers that support HTML 5 standards.

Windows 7 users can now enjoy the benefit of pinning all properties of onto their taskbar and browsing them seamlessly via Jumplists.

'Personalized recommendations' suggests articles based on a user's content consumption pattern within Samachar over a few clicked news articles.

Wireless broadband gains traction

With our wireless broadband implementation picking up steam, a special offer was launched in Tambaram (Chennai suburbs). Christened "Double Delicious Pongal Offer", any new customer taking a broadband connection in Tambaram gets speeds of 512 kbps for the price of 256 kbps.

Launch of Sify Talk services to Cafes:

To extend our VOIP strategy to a different segment, Sify Talk, a VoIP service (Voice over Internet Protocol), targeted at internet cafes and PCOs was launched on October 2010. This follows the launch of Sify talk services to Small and Medium Businesses (SMBs) and Small Office/Home Office (SOHO) businesses.

Increase in online renewals

To promote online transactions and to aid our customers adopt online mode of payments, we launched a below-the-line campaign for existing broadband customers. This has helped us push online renewals from 6% to over 10% of the total renewals.


As an initiative to extend the benefits of Sify mylife, our consumer cloud platform, Sify and Hungama Digital Media now offer entertainment content to the consumers. Consumers can now purchase coupons from the various Sify cyber cafes spread across the country to buy the music of their choice and download the content at any Sify cafe across India using three simple steps - browse, preview and download.


Current focus

Comprehensive Browser based Forum Distribution Management System. Both Principal and Distributor operate over the internet; application can be hosted at Sify or at the Client's data center. Another focus is on building Middleware for integrating with Principal ERP.

Advantage of our Messaging platform

Sify holds a unique position in the Hybrid Messaging space, being a provider who offers a fusion between Microsoft Exchange and Linux Based Mail Server.

iTest platform

UIDAI (iTest) - This project involves certification of Master Trainers, Supervisors, Tech Support and Enrolment Operators for the mammoth Unique Identification Authority of India program, who in turn will go to the field and start the enumeration. We set up test centres at various locations, tied up with e-ports and ensured that all the deadlines set by UIDAI to Enrolment Agencies for certification were met within 31st December.

About Sify Technologies

Sify is among the largest Managed Enterprise and Consumer Internet Services companies in India, offering end-to-end solutions with a comprehensive range of products delivered over a common telecom data network infrastructure reaching more than 600 cities and towns in India.

A significant part of the company's revenue is derived from Corporate Services, which include corporate connectivity, network and communications solutions, security, network management services, enterprise applications and hosting. Sify is a recognized ISO 9001:2008 certified service provider for network operations, data center operations and customer support, and for provisioning of VPNs, Internet bandwidth, VoIP solutions and integrated security solutions, and ISO / IEC 20000 - 1:2005 certified for Internet Data Center operations. Sify has licenses to operate NLD (National Long Distance) and ILD (International Long Distance) services and offers VoIP back haul to long distance subscriber telephony services. The company is India's first enterprise managed services provider to launch a Security Operations Center (SOC) to deliver managed security services. A host of blue chip customers use Sify's corporate service offerings.

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