"eSilicon is very focused on providing our customers the best products and services enabling a market advantage for their applications. Our approach to Creative's requirements provided a better solution compared to the inflexibility of traditional ASIC models," stated Jack Harding, chairman, president and CEO of eSilicon.
This complete ASIC engagement with Creative demonstrates eSilicon's approach to providing its customers innovative solutions in an efficient and flexible manner. For this specific application, eSilicon performed the actual design, package layout and tailored a custom and flexible ASIC design flow to work with Creative's existing design and CAD tools flow. This engagement enabled a seamless database handoff between the two companies. Furthermore, the VCP also provided valuable manufacturing services for this new series of sound audio processors which included delivering production silicon.
"Creative and eSilicon were able to optimize the design through a joint floor-planning effort using the same CAD tools previously utilized by Creative's engineering team. Additionally, the database was exchanged using Magma's Volcano format, ensuring that all design intents and constraints were preserved," added Prasad Subramaniam, vice president of design technology for eSilicon.
Ultimately, eSilicon's involvement and expertise allowed Creative's engineering team to focus on the actual application design, rather than spending time learning a completely new design flow.
eSilicon, a leading Value Chain Producer (VCP) for the semiconductor industry, provides a comprehensive suite of design, productization and manufacturing services, enabling a flexible, low-cost, lower-risk path to volume chip production. The company delivers custom chips (ASICs) to system OEMs and fabless semiconductor companies who serve a wide variety of markets including the consumer, computer, communications and industrial segments. For more information, please go to www.esilicon.com.
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For more information, contact: Patrick Soheili Email Contact 408-626-4629 Mike Sottak Email Contact 408-876-4418