Adam Traidman, President of Giga Scale IC, to Speak at DesignCon 2006 Management Forum

SANTA CLARA, CA -- (MARKET WIRE) -- Feb 01, 2006 -- Giga Scale IC

Who:    Adam Traidman, President of Giga Scale IC and commentator on EDA
        industry marketing strategies

What:   A panel discussion featuring Traidman and other EDA industry
        marketing and sales veterans, on the topic: "What Makes Technical
        On-Line Marketing Truly 'Technical' -- From Tactics to Strategy:
        What Works and What Doesn't?"

When:   Wednesday, February 8, 9:00 am-10:15 am

Where:  DesignCon 2006 Management Forum
        Santa Clara Convention Center, Santa Clara, California, USA

About Adam Traidman & Giga Scale IC's Site

Upon joining Giga Scale IC in September 2004, Traidman began developing, a Web distribution portal for the company's InCyte™ chip estimation and architectural analysis software. As a panelist, Mr. Traidman will present his marketing perspectives on the launch of, as well as how to measure and attain market share and acceptance.

Just one year after the site's February 2005 launch, InCyte is becoming a de facto standard for chip estimation among electronic designers, ASIC vendors and design service firms. More than 20,000 chip designs have been estimated by the 4,000-plus members of the InCyte user community.

For more information about the panel, please visit

About Giga Scale IC

Founded in 2003, Giga Scale IC is a privately funded EDA company that develops and markets InCyte, a chip estimation software system that dramatically reduces the risk, design time and cost of IC design. InCyte accurately estimates key IC specifications, including size, power, leakage, yield, and cost. A free version of InCyte is available by registering at Upgrade subscriptions enhance InCyte's estimation accuracy through access to prominent third-party foundry and IP library data. Purchasing an upgrade subscription also enables the industry's only IC Economic Analysis Engine, which provides an accurate estimation of final packaged chip cost.

Giga Scale IC is located at: 10050 North Wolfe Road, Suite SW1-266, Cupertino, Calif. 95014. Telephone: (408) 255-0444. Facsimile: (408) 255-0344. Email: Email Contact. Web Site:

Giga Scale IC is a registered trademark and Giga Scale Integration Corporation and InCyte are trademarks of Giga Scale Integration Corporation. Giga Scale IC acknowledges trademarks or registered trademarks of other organizations for their respective products and services.

Press Contact:
Georgia Marszalek
650 345 7477

Email Contact

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