Bsquare Enters Xilinx Alliance Program

BELLEVUE, WA -- (Marketwired) -- Jul 31, 2013 -- BSQUARE Corporation (NASDAQ: BSQR), a leading enabler of smart connected systems, today announced its membership in the Xilinx Alliance Program. This partnership will allow Bsquare to offer software development services and products to support Xilinx Zynq-7000 All Programmable SoCs.

"Bsquare is enthusiastic about entering into this relationship with Xilinx," said Mike Stipe, Senior Vice-President of Worldwide Sales and Marketing for Bsquare. "We will bring our expertise with operating systems, BSPs, application development and support for Cortex A9 based Xilinx SoCs. Bsquare has vast experience in Linux, QNX and Windows embedded, which will all run on the Zynq-7000 platform. Bsquare also has a strong presence in the same target markets as Xilinx such as automotive, consumer, industrial, medical and communications."

Using the Zynq-7000 platform, developers can design smarter systems with tightly coupled software based control and analytics with real time hardware based processing and optimized system interfaces -- with vastly lower BOM costs, lower NRE costs, lower design risk, and of course much faster time to market. Xilinx Zynq-7000 All Programmable SoCs enable extensive system level differentiation, system integration, and flexibility through hardware, software, and I/O programmability and are a generation ahead for smarter systems such as smarter industrial systems -- from machine vision to drives or smarter automotive systems -- from analytics to control. The Xilinx Alliance Program is a worldwide ecosystem of qualified companies collaborating with Xilinx to further the development of All Programmable technologies.

"With their focus on embedded operating systems and a host of software services and products, we welcome Bsquare to the Xilinx Alliance Program. Bsquare's entry into the program offers our customers a real choice when looking to speed their applications development and improve their time to market," said Neville Bulsara, Zynq Business Development Manager, Xilinx EMEA.

About BSQUARE Corporation
Bsquare, a global leader in embedded solutions, applies experience and expertise on leading platforms to create new connections with customers, new business models and to enable new ways of working and communicating. Bsquare serves customers by forging connections among the partners, people, tools, and technology needed to create smart connected systems. For more information, visit www.bsquare.com.

Bsquare is a registered trademark of BSQUARE Corporation. All other product and company names herein may be trademarks of their respective owners.

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