Virage Logic Expands Presence in India to Serve Growing Market Demand for Broad IP Portfolio

FREMONT, Calif. — (BUSINESS WIRE) — June 30, 2009 Virage Logic Corporation (NASDAQ: VIRL), the semiconductor industry's trusted IP partner, today announced it has expanded its presence in India with the appointment of CoreEL as its sales representative. CoreEL joins a growing global network of sales representatives that complement and expand the reach of Virage Logic’s direct sales channel. CoreEL’s more than 15 years experience working with India’s networking, telecom, computing, consumer, industrial, defense and automotive customers make them ideally suited to represent Virage Logic’s broad portfolio of silicon proven IP.

“As the semiconductor industry continues to globalize and more semiconductor companies rely on their India-based teams to make SoC design project decisions, the time was right to bring CoreEL on board to service our growing India customer base,” noted Jai Iyer, Virage Logic’s vice president of Asia sales. “We are confident that the combination of CoreEL’s strong technology and design services experience will enable them to provide the superior sales and support services Virage Logic’s customers worldwide have come to expect.”

“India is rich in engineering talent and a target for companies worldwide to tap into the engineering resources,” said Vishwanath Padur, vice president of Sales and Marketing for CoreEL. “With Virage Logic’s highly differentiated IP offering – including embedded SRAMs, embedded NVMs, embedded memory test and repair, logic libraries, memory development software, and interface IP solutions – we look forward to being able to provide even greater value to our extensive customer base as we help them address their SoC design challenges.”

About CoreEL

CoreEl Technologies, headquartered in Bangalore, India, is a Technology company with businesses spread across Third-party technology Solutions, VLSI & Embedded training and Value added Design Services. Its Technology Solutions business covers EDA, Semiconductors and Security & Surveillance product segments. CoreEL provides Sales, Application Support and Training for all the products that it represents. Besides, CoreEL offers Turn Key Design Solutions for customers in market segments like the Defense & Aerospace, Telecom & Networking, Industrial and Digital Video & Signal Processing. Its expertise includes FPGA Design, HW and SW development, High Speed PCB Design. For more information, visit

About Virage Logic

Virage Logic is a leading provider of semiconductor intellectual property (IP) for the design of complex integrated circuits. The company’s highly differentiated product portfolio includes embedded SRAMs, embedded NVMs, embedded memory test and repair, logic libraries, memory development software, and interface IP solutions. As the industry’s trusted semiconductor IP partner, foundries, IDMs and fabless customers rely on Virage Logic to achieve higher performance, lower power, higher density and optimal yield, as well as shorten time-to-market and time-to-volume. For further information, visit

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