Xceive Names George Fang Vice President of Worldwide Sales

SANTA CLARA, Calif.—(BUSINESS WIRE)—September 27, 2006 12:00 am—

Xceive Corporation, developer of the worlds first fully integrated multi-standard RF-to-baseband transceiver ICs for TVs, PC TVs and set-top boxes, today announced the appointment of George Fang to vice president of worldwide sales. Mr. Fang brings more than 25 years of experience in the consumer electronics and personal computer industries to Xceive.

In his new position, Mr. Fang will work to leverage Xceives already strong presence in the TV and PC TV market by building relationships and securing customer design wins such as Xceives recent partnership with Fujitsu. Xceives XC2028 silicon tuner is designed in Fujitsus high-end LifeBook® N6410 notebooks to ensure that viewers receive a sharp, clear, high-quality picture. Xceives QuickTune™ silicon TV tuners provide superior performance, low power, and smaller form factor for the development of advanced TV and PC-TV applications.

Georges expertise in establishing companies as market leaders, his ability to build relationships with customers, and his drive to penetrate untapped markets make him the ideal candidate to take Xceives sales to the next level, said Jean-Louis Bories, CEO of Xceive. He understands the industrys direction and will play an important role in further establishing Xceive as the leader in the silicon tuner industry.

Prior to Xceive, Mr. Fang held the position of vice president of worldwide sales at PortalPlayer and then Tripath, where he built global sales teams and directed all sales activities. Before working with PortalPlayer, he held the positions of vice president and director in sales and marketing at OPTi, Oak Technology and Trident Microsytems.

About Xceive Corporation

Venture-backed Xceive® Corporation, headquartered in Santa Clara, Calif., enables fast, high-quality TV signal reception in any consumer electronics device worldwide. First to market with a one-design-fits-all-TV-standards analog and digital single chip design, Xceives QuickTuneTM RF-to-baseband single integrated circuit (IC) TV tuners provide superior performance, low power, and smaller form factor for the development of advanced TV and PC-TV applications. Xceives universal RF-to-baseband analog and breakthrough RF-to-baseband analog and digital?TV tuner ICs reduce the need for OEMs to maintain multiple inventories in order to service a global market. Visit www.xceive.com, e-mail Email Contact, call 408-486-5610 or fax 408-486-5615 for more information.





Contact:

VisiTech PR for Xceive
Kendra Westerkamp, 303-752-3552, ext. 233
Email Contact




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