It's Time to Capture All Weddings in "Virtual Reality"

In time for Valentines' plans, all wedding ceremonies should be captured in 360-degree, spherical video for re-experiencing in full virtual reality (VR).

DENVER, Feb. 9, 2016 — (PRNewswire) — Today Cinemersia, a leading live-action VR cinema production company, announced their new consumer service, " VR BEING THERE", capturing weddings in immersive, virtual reality.

VR productions were prominent at this month's Sundance Film Festival, and the widespread assertion has been that 2016 will be the year of virtual reality. "With the eruption of VR into the consumer market," said David Marlett, principal of Cinemersia, "it makes sense for every wedding to now be captured in full spherical 360 degrees. Brides and grooms will forever be able to return to the middle of their ceremonies, effectively 'being there' again and again, looking around, seeing their attendants and guests, feeling the moment immersively. The opportunity should not be missed to capture it while you can."

Brides and grooms will forever be able to return to the middle of their ceremonies, effectively 'being there' again and again, looking around, seeing their attendants and guests, feeling the moment immersively.

There are three key technological components that make VR work: the VR headgear, the VR camera, and the VR software to edit and compose the immersive video. With Samsung's headgear released in December, Oculus Rift/Facebook's soon to hit the market, and this week's Google indication of their forthcoming VR products, the headgear technology is landing swiftly. The abundance of new VR cameras from such major brands as Kodak, Nokia, and soon Nikon, is pushing the quality of 360-degree videos exponentially. Similarly, though a bit more sluggishly, the software for stitching and editing the complex VR video footage is also appearing. Thus the technology is at hand for professionals to capture and preserve major events such as weddings so they may be revisited as often as desired, indeed re-experienced through the wizardry of virtual reality.

"What we offer is an add-on for wedding planners, photographers, and videographers," said Marlett. "We work through them. We can capture the ceremony affordably and with subtle impact on the service. Wedding photography and videography are terrific for what they are, but nothing short of VR can place you back there, in the moment, preserving that forever." The VR video can be seen on a monitor like a 360-degree YouTube video, or for a truly immersive sensation, can be experienced inside a VR headgear.

"I started thinking about this when I was considering my three daughters' 'someday' weddings," said Marlett. "Of course I'll capture their weddings in full VR. Not only will they be able to return there, but their children, grandchildren, and so on will effectively 'be there' on that special day. That's pretty mind-blowing if you think about it. And that got me to thinking that everyone's should be captured and preserved, now that it's possible. And we have the means and experience to do it very well."

See for more information.


David Marlett
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