Zebra Technologies and Renesas Electronics America Deliver Internet of Things, End-to-End Development Environment for Embedded Designers

Collaboration Accelerates and Simplifies IoT Product Design

ANAHEIM, Calif. & LINCOLNSHIRE, Ill. — (BUSINESS WIRE) — October 12, 2015Renesas DevCon Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in products and solutions that provide real-time visibility into organizations’ assets, people and transactions, has collaborated with Renesas Electronics America, a premier supplier of advanced semiconductor solutions, to deliver a development platform that speeds time-to-market for Internet of Things (IoT) applications. By combining Zebra’s Zatar IoT Cloud Service with the Renesas Synergy Platform, the companies provide an efficient approach for architecting end-to-end solutions for embedded devices all the way to cloud-enabled asset and people tracking enterprise systems.

“The three technology megatrends of cloud, mobility and IoT offer businesses and institutions a unique opportunity to differentiate themselves in the market. Embedded designers are at the forefront of leveraging IoT and our Zatar IoT Cloud Service to streamline their work and improve the experience of their end users,” said Anders Gustafsson, CEO, Zebra Technologies. “We have been a customer and partner of Renesas for many years, and together we are driving the delivery of enterprise asset intelligence to the embedded world.”

Ali Sebt, President of Renesas Electronics America, added, “Our long history of collaboration with Zebra allowed us to unite the Renesas Synergy Platform with the Zatar IoT platform seamlessly. With our combined end-to-end solution, the possibilities are endless. Customers can gain greater visibility into their operations to reach new levels of growth, efficiency and service while accelerating time-to-market and reducing product development risks. Together, the Renesas Synergy and Zatar platforms provide a ready-made, Internet of Things reference design for device manufacturers to invest in confidently to accelerate time-to-market and reduce product development risks.”

The Zatar IoT platform is a cloud-based software service with a user-friendly experience that makes it easy for businesses of all sizes to adopt and use an IoT solution in their operations. The Renesas Synergy Platform is an integrated hardware and software platform designed to accelerate time-to-market, reduce total cost of ownership and remove many of the obstacles engineers face when developing products for the IoT. An end-to-end embedded solution resulting from the Zebra/Renesas collaboration can enhance the customer experience while improving a company's operations.

About Zebra Technologies

Zebra (NASDAQ: ZBRA) makes businesses as smart and connected as the world we live in. Zebra tracking and visibility solutions transform the physical to digital, creating the data streams enterprises need to simplify operations, know more about their businesses, and empower their mobile workforces. For more information, visit  www.zebra.com.

About Renesas Electronics America Inc.

Renesas Electronics America Inc., headquartered in Santa Clara, California, is a wholly owned subsidiary of Renesas Electronics Corporation (TSE: 6723), the world's number one supplier of microcontrollers and a premier supplier of advanced semiconductor solutions including microcontrollers, SoC solutions, and a broad range of analog and power devices. More information about the products offered by Renesas Electronics America can be found at http://am.renesas.com.


Media Contacts:
Zebra Technologies
Therese Van Ryne, 847-370-2317
Email Contact
Voce Communications for Renesas Electronics America
Jessica Kerr, 415-975-2200
Email Contact

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