Xerox Launches Printed Memory Products to Combat Counterfeiting

NORWALK, CT, Sept. 15, 2015 — (PRNewswire) —

NORWALK, CT, Sept. 15, 2015 /CNW/ - To help businesses and government better secure products as they are distributed, Xerox (NYSE: XRX) today introduced two printed electronic labels (also known as "printed memory") that can collect and store information about the authenticity and condition of products.

Xerox Printed Memory is a highly secure, printed label containing up to 36 bits of rewritable memory which can store up to 68 billion points of data. The labels, for example, can be used to determine if a product is genuine and to track how it's been handled during distribution.

The second product, Xerox Printed Memory with Cryptographic Security includes a unique, encrypted printed code (such as a QR bar code) to the memory.  It can only be read by authorized personnel using a reader which interfaces with a secure smartphone application. This combination of printed memory with an encrypted printed code, creates one of the most secure anti-counterfeit solutions on the market. It is ideal for use in applications as wide ranging as tracking and ensuring the safety of pharmaceutical products to securing tax or duty stamps for government agencies. The cryptographic security feature was developed at PARC, A Xerox company, and is an added feature in the printed memory labels.

"This makes it possible to ensure the integrity of a product from the time it leaves the factory to the time it gets into the hands of a customer" said Steve Simpson, Xerox vice president responsible for Xerox Printed Memory. "Our printed memory products provide a cost efficient, highly secure method of authenticating and verifying information about a product as it moves through various distribution channels or as it is used."

Traditional anti-counterfeiting methods such as invisible ink, holograms and RFID tags can be copied, and are often expensive to implement. In contrast Xerox Printed Memory with Cryptographic Security offers brand owners a solution that is inexpensive and difficult to counterfeit because every label is uniquely encrypted.

In December 2014, Xerox licensed proprietary printed memory technology, from Thin Film Electronics ASA, a Norwegian company and a leader in the development and commercialization of printed electronics. Under this licensing agreement, Xerox plans to produce printed memory at its plant in Webster, N.Y.  For the past few years, PARC, A Xerox Company, and ThinFilm have been working together on enabling smart labels based on Thinfilm's Addressable Memory(TM).

The printed memory products will be showcased at Pharma Expo, a pharmaceutical processing and packaging conference and tradeshow in Las Vegas Sept. 28-30.  For more information: Email Contact.

About Xerox
Xerox  is helping change the way the world works. By applying our expertise in imaging, business process, analytics, automation and user-centric insights, we engineer the flow of work to provide greater productivity, efficiency and personalization. We conduct business in 180 countries, and our more than 130,000 employees create meaningful innovations and provide business process services, printing equipment, software and solutions that make a real difference for our clients – and their customers. Learn more at www.xerox.com.

Note: To receive RSS news feeds, visit http://news.xerox.com. For open commentary, industry perspectives and views visit http://www.linkedin.com/company/xerox, http://twitter.com/xerox,   http://simplifywork.blogs.xerox.com, http://www.facebook.com/XeroxCorp or http://www.youtube.com/XeroxCorp.

Xerox® and Xerox and Design® are trademarks of Xerox in the United States and/or other countries.

SOURCE Xerox Canada

Contact:
Xerox Canada
Media Contacts: Bill McKee, Xerox
Phone: +1-585-423-4476
Email Contact Laurie Riedman, for Xerox
Phone: +1-585-396-3100
Email Contact




Review Article Be the first to review this article

True Circuits:

Featured Video
Editorial
Peggy AycinenaWhat Would Joe Do?
by Peggy Aycinena
Retail Therapy: Jump starting Black Friday
Peggy AycinenaIP Showcase
by Peggy Aycinena
REUSE 2016: Addressing the Four Freedoms
More Editorial  
Jobs
Principal Circuit Design Engineer for Rambus at Sunnyvale, CA
Manager, Field Applications Engineering for Real Intent at Sunnyvale, CA
Development Engineer-WEB SKILLS +++ for EDA Careers at North Valley, CA
AE-APPS SUPPORT/TMM for EDA Careers at San Jose-SOCAL-AZ, CA
ACCOUNT MANAGER MUNICH GERMANY EU for EDA Careers at MUNICH, Germany
Upcoming Events
Zuken Innovation World 2017, April 24 - 26, 2017, Hilton Head Marriott Resort & Spa in Hilton Head Island, SC at Hilton Head Marriott Resort & Spa Hilton Head Island NC - Apr 24 - 26, 2017
DownStream: Solutions for Post Processing PCB Designs
Verific: SystemVerilog & VHDL Parsers
TrueCircuits: IoTPLL



Internet Business Systems © 2016 Internet Business Systems, Inc.
595 Millich Dr., Suite 216, Campbell, CA 95008
+1 (408)-337-6870 — Contact Us, or visit our other sites:
AECCafe - Architectural Design and Engineering TechJobsCafe - Technical Jobs and Resumes GISCafe - Geographical Information Services  MCADCafe - Mechanical Design and Engineering ShareCG - Share Computer Graphic (CG) Animation, 3D Art and 3D Models
  Privacy Policy