Title : Batelco, Bahrain, develops a comprehensive 3G strategy Company : LM Ericsson Date : 23-Mar-2007 Downloads : 2

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While preparing to roll out a 3G network across Bahrain, Batelco partnered with Ericsson to ensure it was wellequipped to move forward in the market. As the leader in Bahrain’s telecommunications market, Batelco needed to stay ahead of the competition when rolling out its 3G network and services. With over 800 000 mobile and fixed subscribers, Batelco identified the rollout as crucial in maintaining its competitive advantage. Scheduling the launch for the second half of 2007, Batelco turned to Ericsson Business Consulting to develop a 3G strategy and sought to consolidate its market position by applying Ericsson’s global expertise. Thorough consulting experience, assisting operators world-wide in bringing 3G to their markets, placed Ericsson Business Consulting in a prime position to add unique knowledge and

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