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 What Would Joe Do?

Posts Tagged ‘Protocols’

Homework assignment: Synopsys Discovery VIP

Tuesday, February 28th, 2012

 

Your assignment, should you choose to accept it, is to understand the new VIP product suite out of Synopsys. That’s really not too hard – the press releases, FAQs, and presentations are all out there for the taking, if you just get your act together and do your homework.

Unfortunately, I hadn’t – at least, not before my phone call last Friday, February 24th, with Neill Mullinger, Group Marketing Manager for Verification IP at Synopsys, and Michael Sanie, Director of Verification Product Marketing.

The call went badly, I couldn’t fully grasp the subtleties of their presentation, and I was running late for another meeting. Turns out, if I had just studied the materials beforehand, not only would it have clarified things, we could have skipped the call completely. The info was all there in the marketing collateral.

Here’s what Niell and Michael were trying to tell me.

(more…)

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