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Posts Tagged ‘Dan Nenni’

EDPS: Conversation overlooking the sea

Thursday, April 3rd, 2014

 

There are lots of clever ways to tell you why it’s worth your while to attend EDPS in Monterey on April 17th and 18th. It’s less noisy than DAC, less vendor-specific than CDNLive, SNUG or U2U; less crowded than ISSCC; has fewer presentations than DVCon; and boasts no co-located events to confuse your schedule like at ISQED. But that doesn’t tell you why EDPS is worthwhile. It’s the list of speakers and the setting that should convince you to carve out some time on that Thursday and Friday to run down to Monterey – a scenic hour’s drive from Silicon Valley – to attend the 21st annual Electronic Design Process Symposium.

On Thursday, Wally Rhines is giving the keynote after dinner; during the day, Gary Smith’s moderating a session on design flow challenges that includes Frank Schirrmeister, John Swan, Gene Matter, Jim Kenney, and Naresh Sehgal; Sehgal’s leading a session on pre-silicon software development platforms that includes Camille Kokozaki, Shantanu Ganguly, Kumaraswamy Namburu, Schirrmeister, and Vicki Mitchell; Herb Reiter’s moderating a session on FinFETs, 3D-ICs, and FDSOI, that includes Jamil Kawa and Paul McLellan; and the kick-off keynote on Thursday morning will be given by Intel’s Chris Lawless talking about pre-silicon platforms for software development.

On Friday, Dan Nenni’s leading a whole day on IP that includes Martin Lund, Patrick Soheili, Warren Savage, Kurt Shuler, Lluis Paris, Carey Robertson, and Bernard Murphy. Finally, Aparna Dey is General Chair for EDPS. All together, that’s 24 people and a robust ecosystem of knowledge and experience comprising this year’s EDPS program.

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EDPS 2013: surf, sand, serenity, semiconductors

Thursday, April 4th, 2013

 

Let’s be honest about this. The reason the Electronic Design Process Symposium takes place every year in Monterey is because of the surf and sunshine. Otherwise, this conference would be so much more appropriately located in Silicon Valley.

Oh well, where’s the harm? Just hop into your favorite woodie, be it a hybrid or an EV, don’t forget the suncream, sandtoys, and surfboard, and head on down to Monterey Bay for two days of great talks, good food, and quiet-ish contemplation, with an emphasis on -ish. The 20th annual EDPS awaits.

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Jim Hogan: Surf & Turf in Santa Cruz

Thursday, July 26th, 2012

 

There are three things to remember about Jim Hogan: He’s an affable guy, he’s usually sporting a Hawaiian shirt, and he’s extremely accessible; when you interview him, he’s able to talk to you without a PR person sitting at his elbow. I spoke with Jim by phone in late July.

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WWJD: How are you doing, and what’s up with this upcoming surfing-themed fundraiser you’re hosting?

Jim Hogan: I’d doing great, and yeah – that’s an annual fund raiser we host. I live in Santa Cruz, where life is pretty easy and my kids surf.

Also I work a lot with Jill Jacobs [Mod Marketing], who’s got relatives here in Santa Cruz. Jill was my coordinator for roadshows at Cadence and still does logistics for some of my startups. Her relatives are just a great family and are neighbors with Jack O’Neal [surfing entrepreneur and credited by many for inventing the wetsuit] who’s always donating to charities here.

Santa Cruz isn’t too far from the Valley, and I always have a lot of fun when we put these two crowds together, the surfers and the technology folks. For me, it’s kind of like the parties we had at my frat in college. You pick the day, buy the beer, and invite a bunch of people. [laughing] Maybe we’ve scaled up a little bit since then. Now my frat parties have a somewhat corporate feel.

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49DAC Unplugged: Tiempo, SypherMedia, SOCtronics, SkillCAD, Ausdia

Monday, June 11th, 2012

 

This is the third in a series of blogs describing conversations with small companies that exhibited at 2012 Design Automation Conference in San Francisco, June 4th to 6th.

Since I published the Monday@DAC and Tuesday@DAC blogs, both Dan Nenni and Mike Demler have published attendance numbers for the conference. Interesting that the two sets of numbers see the same cup as either half-full or half-empty.

Per Nenni, the cup’s half-full when comparing DAC 2011 in San Diego to DAC 2012 in San Francisco: “Conference attendees were up to 1901, up 9% on last year. But exhibits only passes were way up to 2783, an increase of 39%. Even booth staff was up 11% to 2704.”

Per Demler, however, the cup’s half-empty when comparing DAC 2009 to DAC 2012, both in San Francisco: “Conference attendees remained essentially flat compared to the last San Francisco DAC, at 1,962 in 2009 versus 1,902 this year. Exhibit-only attendees dropped by nearly 20%, from 3,337 three years ago to 2,703 in 2012. It is interesting to note that Booth Staff actually increased slightly, from 2,697 to 2,704.”

Demler added: “An analysis of the DAC exhibitor list reflects many of the changes that have occurred in the industry. Fewer than 100 companies on the show floor, approximately half of the exhibitors, actually develop design tools.”

Demler also observed that PDF Solutions, a company whose CEO is on the EDAC Board, did not exhibit at DAC 2012. PDF Solutions does not consider itself a design tool company, however – see my interview with John Kibarian here – so even had the company exhibited that may not have alleviated concerns.

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TrueCircuits: IoTPLL



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