What Would Joe Do?
Peggy Aycinena is a freelance journalist and Editor of EDA Confidential at www.aycinena.com. She can be reached at peggy at aycinena dot com.
June 30th, 2016 by Peggy Aycinena
Also by his own description, Mark Gilbert is “the big fish in a little pond” who serves as the leading head hunter and career counselor extraordinaire of EDA.
I was lucky enough to speak with Gilbert by phone this week. As he and I were both on the East Coast, coordinating the hour of the call was easy. Our conversation started with the usual query: How did you get started in this business?
June 23rd, 2016 by Peggy Aycinena
In a recent phone call, Ligthart and Carlson explained the specifics of the Verific program, and delineated what it’s not: “We are not funding startups,” Ligthart said, “but we have changed our business model over the lifetime of our company to encourage innovation.
June 15th, 2016 by Peggy Aycinena
Of course, the difference between Presidents and CEOs is that the former get libraries built in their name to commemorate their contributions, whether or not they’re able to conquer a past legacy left to them by predecessors.
CEOs, on the other hand, don’t get libraries when their tenures end. They either get tons of criticism, or occasionally tons of praise – but no library. They do, however, often get millions of dollars in compensation and stock during their administrations, and usually a pretty golden handshake when they’re done. Something that goes a long way to easing the pain of criticisms they may endure during and after their years in power.
June 7th, 2016 by Peggy Aycinena
Straightaway, Charles shed his corporate persona in favor of his Texas roots, welcomed us all to his home town, asked that we call him Chuck, offered photos and first names only of the entire DAC Executive Committee, showed us a map of a new and innovate layout for the DAC Exhibit Hall – including a central boulevard that Baron Haussmann himself would have celebrated – and then asked us to help him do two things:
Keep Austin Weird, apparently a principle plank in the City’s Charter, and ergo to Keep DAC Weird, as well as Nerdy, Fun and Alive. And no sooner did Chuck extend this request, than it was …
May 26th, 2016 by Peggy Aycinena
Those early successes were an indication of the credibility of Semifore Inc. and a reflection of the singular vision of founders who knew each other well; they had worked with together at various companies prior to 2006, Data General, Silicon Graphics, StratumOne and Cisco Systems. Starting Semifore together was the logical next step in their collaborations. Now ten years on, both founders are still with the company
May 19th, 2016 by Peggy Aycinena
Intelligence. Courage. Articulate leadership. Powerful work ethic. Technical contribution. A track record of mentoring women in a field that has been incredibly resistant to people who are different.
Yep, Dr. Soha Hassoun, Professor and Chair of the Department of Computer Science at Tufts University, has all the strengths of character that Marie admired, but there’s more: Prof. Hassoun is also well-spoken, funny, charming, and beautiful.
Just icing on the cake and not part of the reason Prof. Hassoun deserves the award, but all characteristics that Marie would have admired as well, and did admire – particularly as Hassoun is a permanent member of the DAC Family: She was General Chair of DAC in 2013, the conference being one of Marie’s deepest passions.
Indeed the greatest honor that could be brought to the memory of the remarkable Marie Pistilli is to select the equally remarkable Soha Hassoun as standard-bearer for outstanding achievement in EDA – woman or man – at the first DAC after Marie’s tragic passing last November.
Kudos to the committee for selecting Dr. Hassoun. Well done!
May 12th, 2016 by Peggy Aycinena
While he was in California, I had a chance to speak by phone Silexica CEO Max Odendahl. As many know, the problem of parsing code to take advantage of multi-core systems is a massively tough one to solve, one of the Grand Challenges in computing. My conversation with Odendahl was compelling, because it would appear his company has the solution.
May 5th, 2016 by Peggy Aycinena
And so, in the spirit of Life imitating Art, I’m not going to list his name here. That detail is fully available on the EDPS website, but it will not be articulated here. What will be articulated here, however, is the audience reaction to the Keynoter’s comments. The audience became part of the presentation, with the keynote address quickly morphing into a round table discussion, a group therapy session for technology whiz-kids who worry about the increasingly public nature of our private lives in this digital, always-connected era.
April 27th, 2016 by Peggy Aycinena
Now here in April 2016, rumor and information in the press about EVs is really on the upswing. Apple is developing an EV in various top-secret locations scattered about Silicon Valley, a rumor supported by the company hiring Tesla’s VP of Vehicle Engineering Chris Porritt. Tesla has its own dramatic announcement: As of mid-April, they’ve received upwards of 400,000 pre-production orders for their new $35,000 Model 3 sedan.
My recent phone call with Patrick Groeneveld was an opportunity to further understand the current EV landscape: We began with the Tesla news.
April 21st, 2016 by Peggy Aycinena
He’s doing that via his Coursera-based online class entitled VLSI CAD: Logic to Layout, a course with an enrollment that defies comprehension. Per Rutenbar’s own whimsy: “There are about 25,000 people working in the EDA industry today. About 55,000 of them have signed up for my class.”
I had a chance to speak by phone with Dr. Rutenbar earlier this week. He was sitting in his office in Urbana-Champaign, but looking out an academic landscape that encompasses the entire world.
[hint: a MOOC is a Massively Open Online Course.]