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Posts Tagged ‘ARM TechCon’

A Math Question: Does IoT = SoC?

Thursday, December 11th, 2014

Few electronics-related topics have been more widely discussed in the past year or so than the prospects for the so-called Internet of Things (IoT), sometimes called the Internet of Everything (IoE). Hardware and software vendors have been falling all over themselves trying to ride the presumed IoT juggernaut. EDA has not been immune. In its roundup of attendee feedback from this year’s Design Automation Conference (DAC), the DeepChip site quoted a user saying, “The ubiquity of IoT. After 6 hours into DAC, I was ready to slap the next vendor who used that buzzword.”

The trumpeting of IoT was even greater at ARM TechCon, not surprising because of its focus on embedded systems. Here at Breker, we’ve used the term sparingly because it’s not really clear exactly what the IoT will become. Certainly there will be many more nodes of all sorts connected to the Internet in coming years, but there are numerous open questions. Our main interest is whether the IoT will result in an explosion of new SoC designs, and hence a broader market for our verification solutions. This blog post doesn’t provide a firm answer since none is possible yet, but it’s a topic worth addressing.

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Sneak Preview of this Week’s ARM TechCon in Santa Clara

Monday, October 28th, 2013

Over the last couple of decades, vendor-specific conferences have complemented and in some markets even supplanted general industry events. Intel, Microsoft, Sun/Oracle, Apple, and many other companies have had huge, successful shows year after year. Perhaps it’s a sign of a certain level of maturity when a company has the resources to hold its own event and the appeal to attract a large crowd.

In the world of EDA (and IP, and embedded systems), ARM is certainly one of the biggest recent success stories. As the company has grown, its small technical events have evolved into a major show now known as ARM TechCon. Breker will be both speaking and exhibiting at this week’s event in Santa Clara, just down the road from Breker’s headquarters in San Jose.

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