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Underdog Innovation: David and Goliath in Electronics

Thursday, April 2nd, 2015

david_v_goliath[1]The story of “David and Goliath” from the book of Samuel, has taken on a secular meaning of describing any underdog situation, a contest where a smaller, weaker opponent faces a much bigger, stronger adversary.  Not just in EDA, but all companies in different technology industries deal with this struggle.

Organizations have moved from “build once, last forever” to “build fast and improve faster” approach to meet the dynamic requirements of their customers. In order to scale, evolve and respond, companies are choosing between two business philosophies. One which focuses on building larger, process driven yet efficient organizations and the other on smaller more efficient teams.

The panel discussion “The paradox of leadership: Incremental approach to Big Ideas ” at the recent Confluence 2015 conference addressed this question.  It explored the pros and cons of each of these philosophies and tried to gauge if there is a preferred way to creating success as part of the conference theme: “Building the Technology Organizations of Tomorrow.”  In my previous blog, Billion Dollar Unicorns, I discussed which companies were leading innovators, but the question remains: how do companies get there? (more…)

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