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Posts Tagged ‘Rob Ballow’

REUSE 2016: Glamor Touches IP, at last

Thursday, November 3rd, 2016

 


Check out the link to know
that the upcoming conference, REUSE 2016, will be something to behold. Slated for Thursday, December 1st, at the Computer History Museum, the event website is glamorous and the promise of the show profound:

“REUSE 2016 is the first of an annual conference and trade show to bring together the semiconductor IP supply chain and its customers for a full day of everything to do with semiconductor IP. Hosted in the heart of Silicon Valley at the world-famous Computer History Museum, there could not be a more appropriate venue for a day focused on the hottest segment of the semiconductor industry.”

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IP Theft: Cheaters & Chuckles vs. Chalk & Cheese

Thursday, September 15th, 2016

 


Synopsys has a problem.
Per Norm Kelly, speaking at the ESD Alliance panel on September 14th in Silicon Valley, Synopsys loses fully a third of the revenue they’re owed each year for their vast catalog of IP because it’s stolen by Cheaters and used without paying any licensing or royalty fees.

Kelly said Synopsys earns about $200 million per year selling IP, and loses another $100 million to theft. Cheaters are a real problem, he lamented, and as Director of License Compliance for Synopsys he should know. Kelly did not have the floor to share these laments, however, until Warren Savage, GM of IP at Silvaco, opened the meeting.

Speaking from the podium as moderator of the evening’s discussion, Savage said the real problem is the bumblers, those designers and companies who lose track of licensing obligations for IP that was either purchased some time ago, or was brought into the design effort on a data stick fished out of the pocket of someone who’s joined the organization through a poorly managed M&A.

In other words, when Chuckles the Clown uses IP, often as not he doesn’t realize some monies are owed to the third-party IP vendor who created it in the first place. Savage offered this statistic: On an average SoC today, there are 150 to 200 blocks of IP, but only a small percentage of those blocks are actually paid for.

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IP Panel: What keeps you awake at night?

Thursday, August 11th, 2016

 


It’s fantastic to see that the ESD Alliance is following through
with its new-found commitment to promote discussion about the IP industry. On Wednesday, September 14th, the Alliance is hosting an evening panel at their headquarters in Santa Clara to discuss semiconductor IP issues that “Keep You Awake at Night”.

As background, consider that the massive amounts of IP involved in building a modern SoC may translate into IP vendors losing millions of dollars if their IP is used therein without proper licensing. At the same time, semiconductor companies also wrestle with troubling issues if their engineers accidentally reuse a core without proper licensing, possibly exposing their employers to huge liabilities. The ESD Alliance event in September promises to address these thorny problems.

Moderated by industry leader Warren Savage – formerly CEO of IPextreme, but now GM of IP at Silvaco with the acquisition announced just prior to DAC – the evening’s two panelists come from interesting backgrounds.

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