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Posts Tagged ‘Design Automation Conference 2017’

UltraSoC: Addressing their Customer’s Customer

Thursday, June 15th, 2017

 


UltraSoC is on a roll
, having just wrapped up an energetic participation in the last month’s RISC-V conference in Shanghai, where UltraSoC CTO Gadge Panesar was a speaker. Additionally, the company is announcing “new funding, new investors, and new board members” – including UC Berkeley’s Alberto Sangiovanni-Vincentelli.

When I spoke this week with company CEO Rupert Baines, he started with Shanghai: “There is so much interest in RISC-V in China. The attendance there [exceeded] the headcount at the previous meetings at Google and MIT, although the numbers may be confusing as there were so many students at the Shanghai event.”

Asked if the RISC-V event would be in China again, Baines said, “I believe going forward there will be one conference in the U.S. each year, probably in Silicon Valley, and one international. Nvidia sponsored the latest one through their presence in Shanghai.”

Turning to UltraSoC, I asked about the company’s origin, market and competition.

Baines said, “We do semiconductor IP that solves a problem. The chips are so big and complicated today, understanding how they work – with lots of processors and lots of software interacting with each other and the real world – is incredibly difficult.

(more…)

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