Peggy Aycinena is a freelance journalist and Editor of EDA Confidential at www.aycinena.com. She can be reached at peggy at aycinena dot com.
November 5th, 2015 by Peggy Aycinena
Topics du jour at the Santa Clara Convention Center on November 10th to 12th are set to include security, IoT, connected cars, innovation, investments, embedded software, mobile devices, entertainment, low power, and more security. Not to mention things that can see for you, drive for you, sense for you, feel for you, and scare the hell out of you. In other words, everything that defines life here in 2015. Or so they tell us.
But let’s look at what won’t be on the menu at ARM TechCon. International dismay over downed aircraft. International dismay over automobiles that lie when they’re tested for emissions. International dismay over cyberhacking orchestrated by one nation-state against another. And the UK’s decision to prohibit encryption of online communication to the level that nation states cannot break the code. In other words, everything the defines life here in 2015.
The other thing that won’t be on the menu? My own recent consumer history.
October 29th, 2015 by Peggy Aycinena
I sat in the back of the room at 3801 Zanker Road in San Jose, imbibing a bit of La Crema Chardonnay and enjoying way too much shrimp and cocktail sauce. Best place if you want to relax, enjoy the evening, and count heads. There were 75 in the room, by the way, all there to enjoy the 2-hour gab fest. And gab fest it was.
October 15th, 2015 by Peggy Aycinena
The company has come up with a simple, elegant process whereby IP blocks can be assigned a fingerprint, an unalterable bit of code that can be attached to the block and stays with it as that IP passes along into a chip design. The fingerprint then allows that IP to be detected, using IPextreme’s DNA analysis tool, by everyone involved with that chip going forward. Where everyone includes not just the engineers, but the lawyers and accountants in semiconductor companies who need to verify that a particular IP block in a commercial design has been legally procured and paid for.
Because, ultimately IPextreme’s fingerprinting scheme is about above-board licensing of IP, and guaranteeing legitimate revenue for the companies that make third-party IP and design reuse a reality. It’s that simple and elegant.
October 8th, 2015 by Peggy Aycinena
Of course, it’s hats off to IPextreme’s Constellations consortium for hosting the day-long event, plus special kudos to EDAC for an innovative outlook allowing that consortium to sponsor the 4 pm end-of-day networking reception even though not a single EDA company is on the speaker list. But what’s especially impressive about the October 20th event is the suggestion that various stake-holders in the IP industry can come together in this manner.
IP is still having to fight for full representation at DAC and even to a certain extent within EDAC, despite the ARM CEO being on the Board of Directors, so an enthusiastic conference and rounds of conversation arranged for and by the IP industry is pretty damn cool stuff.
September 30th, 2015 by Peggy Aycinena
The news is good out of EDA this week: The industry continues up and to the right.
EDAC’s Market Statistic Services produced the numbers: “The EDA industry revenue increased 8.5 percent for Q2 2015 to $1906.5 million, compared to $1757.9 million in Q2 2014. The four-quarters moving average, which compares the most recent four quarters to the prior four quarters, also increased by 8.5 percent. Companies that were tracked employed a record 32,806 professionals in Q2 2015, an increase of 4.9 percent compared to the 31,259 people employed in Q2 2014, and up 2.1 percent compared to Q1 2015.”
Mentor CEO Walden C. Rhines provided the commentary: “The industry’s strong, and exceptionally good in CAE, where the concentration is emulation, functional verification, and test, [while] IC physical design also reported solid growth. Geographically, all regions except Japan saw revenue increases, especially Asia/Pacific. The PacRim was strong in Q2, North America was strong, and Europe was pure gold.”
“The numbers are also very good in IP,” he continued, “especially in EDA combined with IP. The external companies, dominated by ARM, showed unusually large growth in Q2, and the internal IP companies are also showing excellent growth.”
September 9th, 2015 by Peggy Aycinena
Cadence is Diamond, undoubtedly, because company President & CEO Lip-Bu Tan is co-chair of EDAC, and ARM CEO Simon Segars is on the EDAC Board. But why would Mentor and Synposys spend good money being Platinum sponsors of ARM’s show when they could put that particular chunk of disposable income into their own user conferences, or even DAC? Particularly since Mentor and Synopsys sell IP, as does Cadence, so in some ways the three EDA companies may actually be competing with ARM.
There are three possible answers: A) Mentor, Synopsys, and Cadence serve as channels for ARM products. B) Mentor, Synopsys, and Cadence want to see, and be seen by, ARM’s enormous worldwide customer base. C) ARM has the winning hand in today’s semiconductor supply chain, so either the Big Three in EDA pony up to help sponsor ARM TechCon, or the UK-based IP behemoth won’t cooperate in the EDA world; they won’t offer pointers or tool-development advice for the third-party design software that EDA vendors sell and ARM customers [might] buy.
August 19th, 2015 by Peggy Aycinena
There is proof, however, that the acquisition took place. Right on the front of the Docea website. But that’s it.
Having interviewed the brothers who founded Docea, Ghislain and Sylvain Kaiser, multiple times over the years – at DATE in Europe and at various conferences here in the U.S. — I certainly hoped to know more, and I tried. But their people — the ones who reached out to journalists in June asking for meetings with the company at DAC, back when Docea still existed — were candid: “There is no press release available. And there will be no talk with Docea founders”
And that’s it. Except for this …
August 12th, 2015 by Peggy Aycinena
Autumn used to start in September, but now classes and conferences commence in August and vacation ends just that much sooner. Here’s a list of various events you should consider attending between now and the end of the year, with thanks to conference organizers for the associated descriptions.
Scanning the range of topics, it’s clear the combined IP and EDA industries have an increasingly broad range of interests: IoT, autos, wearables, software security, verifying/integrating IP, power, device physics, memory, embedded processors and software, sensors, MEMS, a range of standards, networking, both the professional and technical kinds, and “synergistic collaborative design” both up in the cloud and down below on solid ground.
July 30th, 2015 by Peggy Aycinena
If you had told me in 1975 that 40 years later Silicon Valley would be hosting an informational meeting to advertise an upcoming tech conference in Vietnam, I would have said you were crazy.
Like millions of others in April 1975, I watched apocryphal images on the nightly news of thousands of refuges being airlifted off rooftops in Saigon and military helicopters being pushed off the decks of aircraft carriers to make room for the human detritus of the final throes of decades of war, the last 10 of which included overwhelming American involvement and a death toll far in excess of a million lives.
Even today, that war, its architects and aftermath, are proving themselves to be contentious, divisive topics in American homes and in our national arenas of political mud-slinging.
Yet this blog is not about all of that; it’s about the aforementioned tech conference. But to start without a brief mention of 1975 is to write about a small brochure lying on the tabletop while a massive elephant stands muddy and mute in the middle of the room. At least for people of my generation.
In Vietnam today, however, folks of my generation are no longer the norm. The population now stands at 93 million-plus, the median age is 30, the country is young and optimistic, and looking to its future as an admired destination for tourists and international business interests alike.
July 15th, 2015 by Peggy Aycinena
Here’s the thing: Yeah, yeah it’s cool that IBM – which apparently invented or first implemented everything [see Below] – has announced 7-nanometer transistors that actually work. Yeah, that’s pretty teeny tiny and everybody’s thrilled. Of course.
Everybody at IBM, GlobalFoundaries, and Samsung (the triumvirate formerly known as Common Platform). Luminaries at Stanford, SUNY, and the Albany NanoTech Complex. Even the Good Governor of the Great Empire State himself.