This is a story about exactly why EDA changes everything (albeit down the line) and how software continues to permeate every corner of our business and professional life. I remember when I was first drafted into EDA as a recruiter. The infamous and back then well known Bob Gold said enough with deciding, debating what your next venture is going to be…it is time for you to get back in the game and I have the perfect opportunity for you. Famous last words they were.
I had just left a considerable web development company in 96-97 where I was the VP of Marketing. This thing called the Internet was exploding and we were waiting on 150 million dollars in funding, as we were one of the hottest development companies in the country. Problem was, we waited and waited and grew and grew in anticipation and when the money did not come, well that ended that. Fortunately I had a few successes in Sales and Marketing in my life and wanted the next opportunity to be the right one. When Bob said let’s do this, I will make you a partner, I decided to give it a shot as I knew I could make a significant contribution. I understood IT and had developed software before, so I thought this could work. I had no clue how complex EDA was and how much learning was awaiting me. Never did I think I would be the “go to recruiter” for EDA, one of the most complex areas of recruiting.