EDA Careers Corner
Mark has been involved in EDA recruiting for over 12 years. He is Founder and President of EDA Careers, but started his career in EDA as executive Vice President at EDA Jobs. Mark was also VP of Marketing and Business Development in the beginning of the Internet revolution and has been a … More »
EDA Careers @ DAC
May 29th, 2012 by Mark Gilbert
DAC’s here accompanied by a GOOD YEAR in EDA…Look for ME in my “Signature” WHITE JACKET AT DAC and say HI…What makes DAC SO IMPORTANT???
First, APOLOGIES…I know I said I would do the follow up on my Hiring/Interviewing column this month, (the candidate side) on “The ABSOLUTE DO’S and DON’TS of INTERVIEWING”. But with DAC here, I felt it best to do it in my “next” column…so I PROMISE, next column!
Yes my friends, it is DAC time again and much has happened over the past year. Contrary to the pundits, EDA is still strong, still hiring, and still experienced a hell of a good year. Our M&A’s certainly substantiate that and the growth reports show that things are still strong. As my past columns discussed, EDA still has issues but all in all, most cannot complain. Expectations for DAC are fairly strong for this year, though I suspect some of the optimism is helped out by DAC being in San Fran. Of course I will be donning my usual WHITE SPORT COAT, which makes me quite easy to find (and makes for some interesting conversation throughout my day). Please stop me and say hi!
For those of us in the biz, DAC is a unique venue to meet, refresh, establish new, and even re-establish old relationships. What frequently gets overlooked is the reason these types of tradeshows exist. Like I have said before, DAC is NOT a CONSUMER SHOW. Attendance numbers alone do not tell the full story. The stories are told by the relationships ignited and the considerable meetings held. Remember, we do not sell 10 buck widgets; we sell multi thousand-million dollar deals. A few good contacts, meetings-demos, could be the difference between a good year for a start-up (or even one of the big boys), or lets say a not as good year. Most company officers I talk to say they always leave DAC with great promise and good leads for follow up. I am told that they doubt that they would have ever connected with the customers they did, had it not been for their meeting with them at DAC, (either through appointment or by chance). Friends, this is the place to run into old friends and former colleagues. This is the place to drag them in for a demo or forge a new partnership/relationship. This is the place where companies strengthen and solidify their internal relationships with each other and actually forge stronger company bonds, (or realize this is not for me and they get the hell out of there).
As for the careers side, DAC is probably the worst place to look for a job because no one ever remembers you unless you are perhaps the One in a Million. DAC however is the place to learn who’s who and to follow up later, either through your recruiter (hopefully me) or directly (clearly a distant next best choice). DAC is a fertile ground for start-ups and by you reading and learning what they do and perhaps even briefly talking to them, much can be learned. If you are dealing with an established specialized EDA recruiter, they should be able to give you additional information that can help you make an even better decision about the prospects of the company.
I must admit I always look forward to DAC. It is a great time for me, meeting people I have talked to- some for years. I love the chance meetings, enjoy the hectic scheduled meetings, and really dig the reigniting my energy. I look forward to forging new relationships and re-establishing old ones, and to the so many unpredictable surprises that always come my way. Like many of us veterans, I admit to missing the glory days of DAC but I still feel darn glorified that it is still around and doing so well. Remember to look for the very handsome guy in the “Signature” White Jacket.
Tags: EDA Jobs
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