What's PR got to do with it?
Ed Lee has been around EDA since before it was called EDA. He cut his teeth doing Public Relations with Valid, Cadence, Mentor, ECAD, VLSI, AMI and a host of others. And he has introduced more than three dozen EDA startups, ranging from the first commercial IP company to the latest statistical … More »
The Last Word on DAC Themes
May 16th, 2013 by Ed Lee
The final word on the BIG theme(s) for DAC comes from Brian Bailey, Editor of EE Times EDA Designline……
For many people, the attendance numbers seem to be the number one issue on their minds this year. DAC has never been to Austin in its 50 year history and only once been to Texas. Yet there is, and has always been, a very large design community in that area, a group of people that have perhaps been overlooked. A head count seems to be a very unimportant number, even though it is an easy metric. But we are an intelligent industry that should know a lot about metrics and I think there are more useful metrics in this case, such as the number of first time attendees.
I also expect to hear a lot about new fabrication technologies driven by FinFETs, new technology nodes in progress and the state of EUV.
Tags: 50DAC, Austin, DAC, DAC2013, DAC50, Design Automation Conference, EDA, EDA DesignLine, EE Times, Electronic Design Automation, EUV, FinFETs, https://www.facebook.com/pages/Lee-Public-Relations/201964499825219?ref=hl, IP, Lee PR, Lee Public Relations, semiconductors
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