What's PR got to do with it?
Ed Lee has been around EDA since before it was called EDA. He cut his teeth doing Public Relations with Valid, Cadence, Mentor, ECAD, VLSI, AMI and a host of others. And he has introduced more than three dozen EDA startups, ranging from the first commercial IP company to the latest statistical … More »
Hogan & McLellan….show you the money
May 27th, 2011 by Ed Lee
How are you going to
Get the answers from noted EDA & IP investor Jim Hogan and Paul McLellan – industry pundit and editor-in-chief of DAC Knowledge Center – as they define the new path to prosperity in EDA & IP.
Jim and Paul will give a short presentation and steer an audience-oriented discussion on what direction startups and established companies in the EDA & IP space ought to steer if they want to show their investors the money.
What direction? SOC Realization…no longer just a vision. It’s the sweet spot in EDA & IP – where to invest and where to anchor your EDA/IP startup. So if you are contemplating starting up or re-igniting a company in the EDA & IP space, this session will help you think about how your technology will analyze and verify design concepts much earlier in the design process…at much higher levels of abstraction than before.
Where’s the opportunity? SoC Realization as a cockpit to guide a design from concept to implementation, ensuring that the design is synchronized for both the hardware and software aspects of the system’s functionality.
When: Monday, June 6, 10-11am
Where: DAC, Room 24A
Please RSVP: Liz Massingill, firstname.lastname@example.org
For more information, contact Liz @ 831-345-4702
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